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A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Joseph (Joe) F. (Franklin) Hair , G. Tomas M. Hult , Christian M. Ringle , Marko Sarstedt
Average Customer Review: 5.0 out of 5 stars  See all reviews (2)
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The text is well written and relatively easy to understand. It provides abundant information without being overwhelming. It is very current. (Eleanor Witta 2012-11-21)The author provided a great deal of practical advice on a variety of tangentially related topics that I think is great for students.... Read More

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