Start reading PR for Authors on your Kindle in under a minute. Don't have a Kindle? Get your Kindle here or start reading now with a free Kindle Reading App.

Deliver to your Kindle or other device

 
 
 

Try it free

Sample the beginning of this book for free

Deliver to your Kindle or other device

Anybody can read Kindle books—even without a Kindle device—with the FREE Kindle app for smartphones, tablets and computers.
PR for Authors: How to use public relations, press releases, and social media to sell more books
 
 

PR for Authors: How to use public relations, press releases, and social media to sell more books [Kindle Edition]

Michelle Campbell-Scott , Nancy Hendrickson

Kindle Price: £1.80 includes VAT* & free wireless delivery via Amazon Whispernet
* Unlike print books, digital books are subject to VAT.
Borrow this book for free on a Kindle device with Amazon Prime. Learn more about Kindle Owners' Lending Library.
Join Prime to borrow this book at no cost.
The Kindle Owners' Lending Library gives you access to thousands of books, including New York Times bestsellers, to borrow and read for free.
  • Borrow a book as frequently as once per month
  • No due dates — keep books as long as you like and return them when it's time for something new
  • Read on any Amazon Kindle device

Amazon Prime members also enjoy:
  • Unlimited streaming of thousands of popular movies and TV shows with Prime Instant Video
  • FREE Two-Day Shipping on millions of items, with no minimum order size

For more information about the Kindle Owners' Lending Library visit our help page.

Kindle Daily Deal
Kindle Daily Deal: At least 60% off
Each day we unveil a new book deal at a specially discounted price--for that day only. Learn more about the Kindle Daily Deal or sign up for the Kindle Daily Deal Newsletter to receive free e-mail notifications about each day's deal.

Product Description

Product Description

Why This Book Could Really Help YOUR Book Sales



Public relations - or PR - is a vital part of any author's marketing toolkit. Not just because it is free, it's extremely powerful and quite under-used. Yet it isn't difficult.

PR is about being available, being friendly, and having information to send to people who ask for it. Those people could be reporters, bloggers, reviewers, or anyone who may be interested in your book, your message, and your author brand.

How PR Can Help You


You could get started on a PR campaign right now. All you need to do is write a press release and send it out online via a free online press release distribution service.

Press releases are one of the most important tools of PR. Lots of authors struggle with this but it is a learned skill that you can easily pick up. You could even send out duff press releases and still get good backlinks and SEO for your site and social proof for yourself. Not that you'll have to, after reading this book!

It's all about social proof. You need to make sure that you're everywhere, should reporters decide to come looking for you. Your frequent sending of press releases and posting on social media should make that much, much more likely. Establishing yourself as an expert will also help that, too.

Use the tips and techniques in this book to build your own personal database of reporters and other contacts, improve your social media skills (so you don't waste time but do reach the right people), and make sure that your author brand and reputation - both online and off - are the best they can be.

This book will show you:
* What PR is - and what it isn't.
* How to find great lists of reporters using a little-known method.
* How to find the 'story' or hook in your book to turn it into a great press release.
* The best free press release distribution services.
* The PR possibilities of your website.
* How to set up a 'press room' on your website.
* The PR possibilities of social media.
* What to do next time you publish a book, for maximum PR exposure.
and lots more.

PR for Authors comes with free membership of a 'secret' Facebook group. In the group, the authors of the book are available to chat and discuss book marketing opportunities, what's currently working, and what isn't worth bothering with. You will also have access to free training webinars which cover all aspects of publishing and promotion - and you'll get the chance to have the authors take a look at your press releases to see if you're on the right track.


Product details

  • Format: Kindle Edition
  • File Size: 913 KB
  • Print Length: 144 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Green Pony Press, Inc. (30 Mar 2014)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B00JDTSE8O
  • Text-to-Speech: Enabled
  • X-Ray:
  • Amazon Bestsellers Rank: #348,000 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images?


More About the Author

Discover books, learn about writers, and more.

Customer Reviews

There are no customer reviews yet on Amazon.co.uk.
5 star
4 star
3 star
2 star
1 star
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 5.0 out of 5 stars  1 review
1 of 1 people found the following review helpful
5.0 out of 5 stars great advice for authors 23 April 2014
By amazon customer - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
This book contains great advice for authors on how to manage PR successfully. It shows you step by step how to manage your marketing plan through effective PR that includes more than just press releases like the author explains. It is well organized and a very valuable reference resource for authors and aspiring authors alike. I love the PR checklist the author included this way you know exactly what steps to follow. Excellent book for authors.
Was this review helpful?   Let us know

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 

Search Customer Discussions
Search all Amazon discussions
   


Look for similar items by category