Very poor packaging - the screen protector arrived creased out of the pack.
I tried applying it anyway and what a disappointment! It's is not transparent as it mean to be AT ALL. If you look at it with the ipad screen off, you can see the film reflecting the light and creating a STRONG lamination throughout. With the ipad on, I can see a significant worsening of the screen quality. The new Ipad retina screen look 100 times worse than any normal non-retina screen.
Very poor quality. I paid a modest £2 and didn't expect be as good as the more expensive competitors, but oh dear, it was certainly £2 too expensive!
Avoid at all cost. It's a waste of time. Invest a little more in a decent quality one.