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The truly wonderful thing about the social web , social business, Enterprise 2.0, or whatever you want to call it, is that it makes two important things better at once: it improves business outcomes, and it improves the working lives of everyone in business. How? It gives everyone a voice, and a chance to manifest what Nelson Mandela calls your ′spark of genius′.
This collection of ideas is designed to make the web more understandable and useful in the world of work. You can read it start to finish, or you can read the chapters individually. Browse the index and dip into topics that catch your eye. Each chapter is just the right length for a visit to the restroom...perfect for conveying the essence of an aspect of the web at work. Designed to whet your appetite to get involved, or to help you understand what other people are going on about.
Those who are successful at deploying social tools in business tend to be good at enticing people into using them too. This book does the same. It is like a commonplace book of ideas, trinkets, or nuggets to draw you in. Ideas to make you feel more capable. It will help you understand the potential of the web at work. gain traction, and engage others in the changes you are trying to bring about.
Euan is always happy to challenge you – friend or not. If you leave a conversation with him thinking "nah nothing learnt" then you were not listening." – Mark Moran Head of Business Continuity, BBC
"A thoughtful, intelligent book for managers and executives." – Mike Barlow Co–author, The Executive′s Guide to Enterprise Social Media Strategy and Partnering with the CIO
"Euans voice is distinctive among the general babble about social media and web 2.0. It cuts through the confusion, making practical suggestions that can be acted on quickly, but also, drawing you into a bigger and more important conversation about why all this matters. And it does." – Dr. Matthew Shaw Curator, US Collections, The British Library
Whether you are a business owner/manager or just an interested 'employee' this book has a lot to offer you to understand how social media can benefit your business, or not. Read morePublished 22 months ago by David Hopkins
For a start, the book looks good. It also feels good and, by god, it smells really good. You can't overestimate the importance of a good smell when it comes to a new book. Read morePublished on 18 Sept. 2012 by G. D. Stewart
Euan Semple oozes common sense on the social web as he explores the human dimension of this new technological environment. Read morePublished on 7 Aug. 2012 by Tom Beardshaw
I won't talk about the contents of the book as others give a great overview elsewhere.
In a nutshell; accessible, thought provoking, valuable. Read more
Short, sweet chapters. Clean, focused advice. To the point, lacking fluff, there's no way you can miss the key messages here. Brilliant.Published on 7 Jun. 2012 by Dr. David James
I recommend the book to anyone wanting to take part in social media and to managers who want to know what to do about social media in their department or organisation. Read morePublished on 15 April 2012 by A. McLachlan
OK, let's get the declaration of interest out of the way. First, I consider myself a technologist and second I have met Euan, just once, a few years ago at an event where he was... Read morePublished on 22 Feb. 2012 by AndyB
A simple question mark, for me, symbolises the difference between the old way and the new way of managing and working. Read morePublished on 13 Feb. 2012 by David Tebbutt
At the heart of Euan's wonderful book is the context for why anyone should take the risk of going public with their lives and their organizations's lives. Read morePublished on 28 Jan. 2012 by Robert Paterson