My son got this present for his 5th birthday and loves it. I've played it with him several times this week and it's fun for the adults too. It encourages numeracy by having two dice. You roll both and decide whether to move your jeep along by the grand total of both dice or just by the total on one of your dice in order to land on one of the viewing platforms and get another animal card. The winner is the person who has collected the most animals, and some of the cards have 2 or 3 animals on which provides more counting practice. Plus if you roll a pair of binoculars on the dice you can take one of your opponent's cards from them - more numeracy and tactics, and learning to accept having some of your animals taken away from you! For older children there are extra rules you can use.