We bought this camera, from another retailer Christmas 2011, for our boys on the premise it would survive any potential beating they may give it. And being TOUGH, would more than cope. However, they have looked after it remarkably well: didn't drop it, or let it feel even a drop of water. We've been impressed how well they have looked after it.
Sadly, it was the camera itself that let them down. Just beyond a year of light use the camera has ceased to function. Press the power button and the camera runs through an initial diagnostic routine (I assume, as it's an attempted whirring sound on the lens) and subsequently beeps for 5 secs then switches off. Needless to say, our boys are somewhat disappointed they can't use it for their creative adventures.
Perhaps the lens mechanism has suffered some kind of damage, but the construction of this camera makes it impossible for the kids, or any user, to physically touch the it. So handling is not likely the cause for the failure. Particularly, since the camera was supposed to be 'Tough'!
Usage wise, our kids took approximately 1,000 photographs over the year - works out around 10p per photograph.