Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your e-mail address or mobile phone number.
In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote three books about the basic principles of modern advertising: Confessions of an Advertising Man, Blood, Brains & Beer and Ogilvy on Advertising. Sadly, he died in 1999.
Simply brilliant for those well versed in advertising or looking to learn the ropes. David gives sensible example-driven advice though some chapters (how to start your first... Read morePublished 2 months ago by RADIXES_TEEN
An excellent book.I would recommend it to anyone interested in advertising.Published 3 months ago by barry robinson
David Ogilvy is one of those men that made a massive impact in his industry. He also happened to enjoy documenting it. Read morePublished 4 months ago by Joan Muni
Read it and you will find nuggets of practical information that covers the advertising discipline. A reference book for all interested in the dynamics of advertising.Published 8 months ago by Amazon Customer
I thought this was a really interesting book written in an extremely honest, upfront and matter of fact way by a man who has done it all when it comes to the advertising industry. Read morePublished 9 months ago by Alan Shanley
Really good introduction and background to advertising and what works might be a bit dated but still well worth readingPublished 13 months ago by Tom Wibaut
This is a great marketing and copywriting book with tips and behind the scene look at what it takes to write great copy. Read morePublished 14 months ago by Amazon Customer