The official guides to success on and off the pitch.'
This Official Football Association series provides invaluable and essential advice and information about key football skills for anyone involved in football, of any age and level. The books are especially aimed at those involved in grassroots football, who may not have the back up and help that they might need to realise the full potential of their involvement in the game. Each book in this series is packed with practical exercises and features, information and expert advice, which will improve your understanding and enhance your ability and enjoyment of the world's greatest game.
A straightforward, lively and practical guide, this book details why you may want to start a club initially and gives comprehensive advice on how to get started and who you can turn to for help.
At a time when the financial aspects and problems surrounding football clubs can often overshadow the game itself, this book is essential reading for all those involved in the administrative side of the game in any way. It covers all areas of club management, from administration and finance to PR and marketing. It also has a chapter devoted to dealing with the most common problems and goes on to suggest how to develop the club for the future.
'Be a part of the game.