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Now Loading: The Aesthetic of Web Graphics Paperback – Aug 2001

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Paperback, Aug 2001
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Product details

  • Paperback: 160 pages
  • Publisher: Gingko Press, Inc; Pap/Cdr edition (Aug. 2001)
  • Language: English
  • ISBN-10: 1584230770
  • ISBN-13: 978-1584230779
  • Product Dimensions: 19 x 1.5 x 27.4 cm
  • Amazon Bestsellers Rank: 3,543,964 in Books (See Top 100 in Books)

Product Description


This title takes an aesthetic approach to Web graphics, focusing on the impulse of the Web designer to create something that transcends the purely commercial dimension of site design. "Now Loading" looks at the influence the Web has had on design and how Web designers achieve a balance of information, composition, symbols, color and audience satisfaction despite the restrictions of cyberspace. The book is split into sections that cover animation, information, iconography, products, services, designers' home pages and more. In a section called "Private Sector", the general population expresses itself. The book alsao assesses Flash and other multimedia tools and shows how creative execution of color, graphics and visual organization has given life to some of the world's leading corporate websites.

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1 of 1 people found the following review helpful
I was very Pleased 18 Jan. 2007
By Valentina Avila - Published on
Verified Purchase
With the book and was not disappointed. The book is divided into sections that range from iconography, products, services, animation, and a few others...It also has a section "private sector" where the average joe expresses their thoughts on the subject. Somewhat refreshing. I purchased it for my daughter's book report on her uncle who is a featured artist in the book, and was not let down. I found it imformative, insightful, and well designed for a person who is not familiar within the world of Web Graphics.
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