If this book "breaks new ground", I'm a Dutchman.
There is little enough of any substance, and what there is could by no stretch of the imagination be described as new.
Where Ms Knight's previous book, "NLP at Work", set itself modest targets - and achieved them, in a modest way, this book claims much more but offers rather less. It is indeed, all smoke an mirrors.
My first objection is the frequency with which the author tells us to read her previous boook in order to understand some point she is making (at least 15 times, then I gave up counting).
It seems to me that if the point needs making then ALL of the relevant information should be included there and then - not hinted at as a means of advertising another product.
Put this together with the regular references to her training business and the book begins to look like nothing so much as a giant advert.
Modelling, as a previous reviewer has rightly noted, is a key issue in NLP. It has been tackled by various writers, though only Roberts Dilts has (so far as I know) devoted an entire book to the subject. Given that Ms Knight has rather more of a flair for writing than RB it would be nice to say that she has made a significant contribution to the discussion.
Unfortunately the mass of anecdotes she offers really don't constitute anything like a sound introduction to the subject.