Couldn't believe it when the sales assistant in a department store told me this was no longer available to buy in shops. I've worn no other perfume but this for years & wasn't happy at the thought of having to trawl around make up counters smelling loads of perfumes in the vain hope I'd find one I loved as much. Luckily it was Amazon to the rescue.
I was totally surprised when I first tested Premier Jour to find that it was a) Nina Ricci & b) had a floral base. I've always thought that both of those factors in a perfume meant "old lady scent". I couldn't have been more wrong. This is a beautiful perfume, it's not heady or overpowering but equally, it isn't lost after a couple of hours so you don't need to keep using it & even though it's light, it can be worn during the day or in the evening. The bottle, with it's 3 offset layers (including the frosted top), is quirky & modern (something else I'd never associated with this brand).
Apart from what I was told when I first smelled it, I've never looked into what fragrances/oils they've combined to make Premier Jour but whatever they are, they've used them well & it works beautifully. At least 3 of my friends agree, they all wear it now & I've lost count of the number of times people have asked me what lovely perfume I have on.
Sadly, that's probably going to be the only way Nina Ricci finds new customers for this beautiful perfume if shops are no long stocking it (wonder who thought of that great marketing ploy??). If people can't check it out, then they aren't going to know how lovely it is. I was told by the sales assistant that it was still on sale in French shops.......... but that's only handy if you're going there!!
For as long as Nina Ricci produces it & Amazon sells it, I'll be buying