This bra came packaged in Nike box with authenticity labels attached.
It looks different - I wouldn't say weird or anything like that, it's just not your usual sports bra look. Best it could be described is as another reviewer put it - like a sport's top (similar to a dance top).
Basically, all the straps are adjustable - I've never seen so many different adjustment levels on a bra! Shoulder straps have various different adjustment levels and because they use special clip positioning for each, you don't run the risk of your shoulder strap gradually becoming longer and looser as you run or exercise. Also, the band strap has many different levels and not just the usual three levels that most bras come in. Finally, there are further adjustments on the front of the bra between the band strap and the upper horizontal part of the bra that is achieved through clipping at three different levels a small strap in between your boobs. Now, if you place that on the 3rd level (tightest fit), you may end up getting the "aubergine" look that a previous reviewer mentioned. Then again, I find that the third level doesn't really offer anything positive to the positioning of your boobs nor supports them better, so I use the first positioning and very rarely 2nd and my breasts don't look different to when I'm wearing (or not wearing) any bra. All these adjustment levels mean that you will need to take some time when first using the bra to find your perfect "settings" and you will need to take it off, adjust, put on again, try adjustment and go through that cycle a couple of times before finding the perfect fit. You can't adjust the shoulder straps in any way whilst wearing the bra. Then again all these adjustments mean that the likelihood of finding a close to perfect or at least very good fit is really high.
The material on the cups feels nice and soft and has a silky-like touch. The straps, bands, and outline of cups are made of hard non-stretch material, which I found a bit irritating on my skin as it causes some itching and makes my skin red on the affected areas (I don't have particularly sensitive skin). I didn't find the material "moulding" and taking the shape of my breasts, as advertised.
I usually wear size 32C, however in this bra I would need to go up a cup size to really take advantage of the support it can offer.
Overall, I'd suggest that you go to a local Nike shop and try on the bra before purchasing it. It really is a matter of liking and suiting. Then again, for the price it is on Amazon, you can just as well order it and use it for low impact sports that do not require the 'perfect fit'; unless of course you're lucky!