The purpose of this product is to show awareness and more importantly support for the disease Cancer and it's research. Please follow me in wearing these wrist bands and contributing or simply donating financially to the research charities. Livestrong was founded by its Patron - world famous Cyclist & Tour De France Cycling competion 7 time winner Lance Armstrong, who was diagnosed with Testicular Cancer. Besides this yellow wristband being a good ergonomic fit and non irritable it is easy to clean and is not obstructive. Show your support & wear a Livestrong wristband - which has also become synonomous within the International Cycling community too !! :)