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Niche Marketing for Coaches: A Practical Handbook for Building a Life Coaching, Executive Coaching or Business Coaching Practice
 
 

Niche Marketing for Coaches: A Practical Handbook for Building a Life Coaching, Executive Coaching or Business Coaching Practice (Paperback)

by Hannah McNamara (Author)
5.0 out of 5 stars See all reviews (3 customer reviews)
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Niche Marketing for Coaches: A Practical Handbook for Building a Life Coaching, Executive Coaching or Business Coaching Practice + The Life Coaching Handbook: Everything You Need to Be an Effective Life Coach + The Coaching Manual: The Definitive Guide to the Process, Principles and Skills of Personal Coaching
Price For All Three: £34.62

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Product details

  • Paperback: 248 pages
  • Publisher: Thorogood; illustrated edition edition (1 April 2007)
  • Language English
  • ISBN-10: 1854184830
  • ISBN-13: 978-1854184832
  • Product Dimensions: 23 x 15.6 x 2.4 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (3 customer reviews)
  • Amazon.co.uk Sales Rank: 26,902 in Books (See Bestsellers in Books)

    Popular in these categories:

    #4 in  Books > Business, Finance & Law > Management > Marketing Management
    #10 in  Books > Business, Finance & Law > Sales & Marketing > Public Relations
    #20 in  Books > Business, Finance & Law > Management > Human Resources > Coaching & Mentoring
  • See Complete Table of Contents

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Product Description

Review
"Essential reading for anyone who's serious about running a life coaching, executive coaching or business coaching practice." Jonathan Jay, founder of The Coaching Academy" A highly recommended resource book that all coaches should own. this book is a marvelous 'insider guide' to the art of defining your coaching niche. It is concise, yet thoroughly comprehensive in its exploration of the sometimes complex subject, whilst remaining an enjoyable book to read with its healthy doses of practical advice, borne out of the author's pure experience. The lack of jargon means that the reader is informed & supplied with the necessary tools to be effective, as well as being given invaluable 'tricks of the trade' to help avoid some of the pitfalls out there in the real world. I have learned a lot from this book & it has changed the way that I now approach marketing as a coach." Grant Willcox 2Excel Coaching" Hannah McNamara is a successful coach who has the rare quality of actually walking her talk. In her informative new book she shares her secrets of success. A must read for all coaches." Caroline Shola Arewa, Health and Success Coach. "For all coaches who refuse to settle for mediocrity and are going for gold. At last a coaching book about marketing know-how!" Shipla Unalkat, author."

Product Description
This work includes all the tools you need to succeed in coaching. "Niche Marketing for Coaches" is the essential handbook for building a life coaching, executive coaching or business coaching practice. Based on years of first-hand, practical experience this book shows you how to transform yourself from being just another coach into someone who stands out to your clients as the natural and only choice. As you read through the pages, you'll discover how to: identify your own, personal niche; use the marketing techniques which work best for coaches; anticipate your prospective clients' wants and needs; work with coaching tools and models when planning your marketing strategy; set your coaching rates and put packages together; win business from individuals, sole traders, and large organisations; write press releases, brochures, websites, sales letters and much, much more.

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Inside This Book (Learn More)
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What Do Customers Ultimately Buy After Viewing This Item?

Niche Marketing for Coaches: A Practical Handbook for Building a Life Coaching, Executive Coaching or Business Coaching Practice
81% buy the item featured on this page:
Niche Marketing for Coaches: A Practical Handbook for Building a Life Coaching, Executive Coaching or Business Coaching Practice 5.0 out of 5 stars (3)
£9.74
Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches
7% buy
Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches 4.9 out of 5 stars (11)
£12.59
The Life Coaching Handbook: Everything You Need to Be an Effective Life Coach
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The Life Coaching Handbook: Everything You Need to Be an Effective Life Coach 4.3 out of 5 stars (26)
£12.99
The Business Coaching Handbook: Everything You Need to Be Your Own Business Coach
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The Business Coaching Handbook: Everything You Need to Be Your Own Business Coach 4.8 out of 5 stars (8)
£11.04

 

Customer Reviews

3 Reviews
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Average Customer Review
5.0 out of 5 stars (3 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
9 of 9 people found the following review helpful:
5.0 out of 5 stars Everything you wanted to know about marketing but were afraid to ask!, 16 April 2007
By Jennifer Marsden - See all my reviews
(REAL NAME)   
As a fledging life coach I must say that the marketing side of the business was the scariest area to contemplate. After looking at Hannahs marketing website and being impressed with that I decided to buy the book. I am very glad that I did. It is presented clearly and concisely with an appropriate amount of humour. You'll need to buy the book to find this out but I suspect not many marketing books mention ducks!!! It is not dry and it is crystal clear that Hannah sure knows her stuff. It has exercises that you can do to build up your plans and work towards your goals. I bought mine from her website and she had kindly signed it, a sign to me that she cares about her business and who she connects with.

If you are going to buy one book on marketing for coaches then make it this one.
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6 of 6 people found the following review helpful:
5.0 out of 5 stars Great Marketing book, 25 Dec 2007
By Mr. R. E. Millar "Roger" (London U.K) - See all my reviews
(REAL NAME)   
I thought I knew a fair bit about marketing until I read this book. A must for every coach, and business owner/ entreupeuner who wants to expand and make their business more effective. Having a great product alone will not pay the bills, this book will help you to pay the bills and more if the principles are applied, it is priceless and worth every pennny.
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5.0 out of 5 stars A must have for all coaches, 6 Jul 2009
By Kate Cobb (Nice, France) - See all my reviews
This was the first non-fiction book I've ever read that I could hardly put down!! It has a style that is easy and engaging. I'm not new to coaching but I am new to marketing my coaching and I found Hannah's advice relevant, clear and motivating. There are lots of good ideas here which are great for new or experienced coaches alike and Hannah demystifies many terms with her 'Jargon alerts'. Whenever I feel my marketing efforts are flagging, I go back to this book for a boost!!
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