My books on pricing

A Listmania! list by Bert
 
Power Pricing : How Managing Price Transforms the Bottom Line
1.  Power Pricing : How Managing Price Transforms the Bottom Line by Robert J. Dolan
The list author says:
  "High level overview. Good as an introduction on pricing for managers. Bit dated."
Used & New from: £30.91
4.8 out of 5 stars  See all reviews (4 customer reviews)

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The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
2.  The Strategy and Tactics of Pricing: A Guide to Growing More Profitably by Thomas T. Nagle
The list author says:
  "Nice book to get started with pricing as a practicioner: gives approaches, techniques, etc."
Used & New from: £19.43
5.0 out of 5 stars  See all reviews (2 customer reviews)

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Pricing on Purpose: Creating and Capturing Value
3.  Pricing on Purpose: Creating and Capturing Value by Ronald J. Baker
The list author says:
  "Overview of theoretical foundations of pricing. Gives interesting reflections on the nature of pricing. For service companies in general."
£42.50   Used & New from: £28.89
4.9 out of 5 stars  See all reviews (8 customer reviews)

Pricing and Revenue Optimization
4.  Pricing and Revenue Optimization by Robert Phillips
The list author says:
  "Mathematical aspects of pricing: estimating bid curves and calculating optimal prices for almost any industry. Goes in depth on yield management for airlines/hotels and similar businesses."
£54.63   Used & New from: £31.76
5.0 out of 5 stars  See all reviews (1 customer review)

Price Management in Financial Services: Smart Strategies for Growth (Ashgate Popular and Folk Music)
5.  Price Management in Financial Services: Smart Strategies for Growth (Ashgate Popular and Folk Music) by Georg Wuebker
The list author says:
  "Nice techniques on how to define price levels"
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5.0 out of 5 stars  See all reviews (3 customer reviews)

Driving Customer Equity: How Lifetime Customer Value is Reshaping Corporate Strategy
6.  Driving Customer Equity: How Lifetime Customer Value is Reshaping Corporate Strategy by Roland T. Rust
The list author says:
  "Some stuff on price, value and customer equity - the management book"
£29.74   Used & New from: £1.76
4.0 out of 5 stars  See all reviews (1 customer review)

Customer Equity Management
7.  Customer Equity Management by Roland T. Rust
The list author says:
  "Calculating customer equity - the practicioners book. You also need the other one."
Used & New from: £52.54

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The Price Advantage (Wiley Finance)
8.  The Price Advantage (Wiley Finance) by Michael V. Marn
The list author says:
  "Book for people aiming to be a consultant on pricing"
Used & New from: £2.55
4.5 out of 5 stars  See all reviews (2 customer reviews)

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Six Sigma Pricing: Improving Pricing Operations to Increase Profits
9.  Six Sigma Pricing: Improving Pricing Operations to Increase Profits by ManMohan S. Sodhi
The list author says:
  "Like it says in the title - applying six sigma to how you manage pricing"
Used & New from: £29.60
5.0 out of 5 stars  See all reviews (2 customer reviews)

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Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table
10.  Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table by Reed Holden
The list author says:
  "Most useful in a B2B context and with negotiations"
£16.99   Used & New from: £10.43

Priceless: The Myth of Fair Value (and How to Take Advantage of It)
11.  Priceless: The Myth of Fair Value (and How to Take Advantage of It) by William Poundstone
The list author says:
  "Collection of anecdotes on behavioural economics related to pricing"
Used & New from: £2.54
4.6 out of 5 stars  See all reviews (5 customer reviews)

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Bert
Qualifications: Pricing professional in Financial Services
Last updated: 22/01/2010
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