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Multicast Marketing: How to Podcast, Publish and Promote Your Content to the World with Google Hangouts, YouTube Live, Kindle Books, Mobile and Social Media
 
 

Multicast Marketing: How to Podcast, Publish and Promote Your Content to the World with Google Hangouts, YouTube Live, Kindle Books, Mobile and Social Media [Kindle Edition]

Mike Koenigs , Paul Colligan
3.4 out of 5 stars  See all reviews (5 customer reviews)

Print List Price: £9.06
Kindle Price: £1.87 includes VAT* & free wireless delivery via Amazon Whispernet
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Product Description

Product Description

What if there was an easy, affordable way to cut the time and effort you put into your content marketing by half--or more? What if a simple video could reach billions of your potential prospects with a click of a button to grow your audience, visibility, buzz, resulting in increased customers and sales? How would that expand your value, reach, authority and popularity and value of your brand and business?

That's what Multicast Marketing is all about - creating content once and distributing it to as many places, formats, and devices as possible--livecasting, podcasting, bookcasting, mobilecasting, socialcasting, publishing, and promoting your content worldwide with social media, mobile marketing, Google Hangouts, YouTube Live, Kindle books, and more. It's you, your products, services and business in the pockets and screens of billions of potential customers, worldwide, with the click of a button. It's You, Everywhere, Now.

Video sales expert, three-time #1 Bestselling Author, "2009 Marketer of the Year", serial entrepreneur, Hollywood filmmaker, speaker and patented inventor, Mike Koenigs is the CEO, "Chief Disruptasaurus" and Founder of Instant Customer, Traffic Geyser and creator of "Author Expert Marketing Machines", "Make, Market Launch IT" and "The Top Gun Consulting Toolkit". His products and services have simplified and automated marketing for over 30,000 small businesses, authors, experts, speakers, coaches and consultants in over 60 countries. He's produced 10 consecutive multimillion dollar product launches and holds a record of grossing over $3.1mm in sales in a single online livecast.

Mike is a recent (2013) stage 3a cancer survivor, completing major surgery, 4 months of chemotherapy, 33 radiation treatments and is combining integrative, nutritional, alternative, energy therapies, transcendental and zazen meditation on his road to wellness.

His vision and goal is to create 1,000,000 entrepreneurs in his lifetime in both the developed and developing worlds. An active philanthropist, Mike has raised over $1.2mm for the "Just Like My Child" foundation, a non-profit 501c3 organization that provides education, microfinance, microcredit, entrepreneurship, girls education and legal rights in Uganda and Senegal. He lives in San Diego with his wife and son.

Paul Colligan helps others leverage technology to improve themselves and broaden their audience with reduced stress and no dramas. He does this with a lifestyle and business designed to answer the challenges and opportunities of this new economy. Paul's many titles include Husband, Father, YouTube Expert, Director of Content Marketing for InstantCustomer.com and CEO of Colligan.com. He lives in Portland, Oregon with his wife and daughters and enjoys theater, music, great food, and travel.

Paul believes in building systems and products that work for the user - not vice versa. Paul has played a key role in the launch of dozens of successful Web and Internet products that have produced tens of millions of visitors and dollars in revenue. He's been involved with Podcasting since the beginning and has coached hundreds of students to Podcast success - including many to top ten listings in iTunes.

Product details

  • Format: Kindle Edition
  • File Size: 658 KB
  • Print Length: 112 pages
  • Page Numbers Source ISBN: 1495313387
  • Simultaneous Device Usage: Unlimited
  • Publisher: MikeKoenigs.com, Inc. (6 Feb 2014)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B00IAQOUZ2
  • Text-to-Speech: Enabled
  • X-Ray:
  • Average Customer Review: 3.4 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: #188,890 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

3.4 out of 5 stars
3.4 out of 5 stars
Most Helpful Customer Reviews
3.0 out of 5 stars Could be more concise 22 Mar 2014
Format:Kindle Edition|Verified Purchase
Whist this book delivers good information it takes several pages to get to the point. A bit too much padding and repetition for my liking.
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1.0 out of 5 stars Needs proof reading 15 Mar 2014
Format:Kindle Edition|Verified Purchase
Littered with errors right from the start. No one has bothered to read it carefully before publishing. I find that quite annoying.
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Format:Kindle Edition|Verified Purchase
Hi Mike and Paul

Thank you o much for writing this book. It is a game changer.

Keep up the great work

Brendan Human
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5.0 out of 5 stars A Very Good & Easy Read 9 Feb 2014
Format:Kindle Edition|Verified Purchase
A good read, full of ideas and case studies and plenty of actionable steps. Opens your mind to the world of Multicasting.
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Format:Kindle Edition|Verified Purchase
I had hoped for some more information about the several processes involved. Nonetheless, a good intoduction to what is bound to be the next thing in content marketing.
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