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Product details

  • Audio CD
  • Publisher: Gildan Media Corporation; Unabridged edition (1 Jan. 2014)
  • Language: English
  • ISBN-10: 1469086352
  • ISBN-13: 978-1469086354
  • Product Dimensions: 12.7 x 1.3 x 14 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 871,593 in Books (See Top 100 in Books)

More About the Author

Brian Tracy is one of America's leading authorities on the development of human potential and personal effectiveness. He addresses more than 400,000 men and women each year on the subjects of personal and professional development, including the executives and staff of IBM, Arthur Andersen, McDonnell Douglas, and The Million Dollar Round Table. His exciting talks and seminars on leadership, sales management, and personal effectiveness bring about immediate changes and long-term results

Product Description


..".each chapter is a brief essay of a proven strategy for improving productivity." "--School Administrator " --This text refers to the Hardcover edition.

From the Back Cover

One of your most important responsibilities as a manager is to motivate your employees to do their absolute best. Managers who create rewarding, high-energy environments reduce turn­over while dramatically increasing productivity and quality.

In Motivation, success expert Brian Tracy draws on decades of experience to provide 21 fast and powerful methods for increasing the effectiveness of any individual or group. He reveals how to:

• Ensure employees feel passionate about what they do

• Challenge them with tasks that let them stretch

• Satisfy their need to feel both independent and part of a whole

• Reduce their fear of failure and increase their desire to try

• Remove obstacles that hold them back

• Provide the feedback they need to succeed

• And much more!

--This text refers to the Hardcover edition.

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Most Helpful Customer Reviews

4 of 4 people found the following review helpful By Robert Morris TOP 500 REVIEWER on 7 May 2013
Format: Hardcover
I have read all of Brian Tracy's books and reviewed most of them. In my opinion, he is among the most thoughtful and, when appropriate, thought-provoking business thinkers. He is also an especially pragmatic person who is intrigued by what works, what doesn't, and why. What we have in his latest book is a consolidation of insights from previous books, articles, keynote and wrap-up speeches, and seminar/workshop material. Two of this book's greatest virtues are that, first, it offers an excellent introduction to an author of more than 50 books that, collectively, cover just about every dimension of the contemporary business world; also, he shares his most valuable insights concerning an especially important -- and difficult -- leadership challenge: "One of the things we know is that you cannot motivate other people, but you can remove the obstacles that stop them from motivating themselves. All motivation is self-motivation." I agree. However different the greatest leaders throughout history may be in most respects, all of them possessed (invoking a gardening metaphor) a "green thumb" for "growing" other people by inspiring them to motivate themselves.

Here in Dallas near the downtown area, we have a Farmer's Market at which several merchants offer slices of fresh fruit as samples. In that spirit, I now offer a few "slices" from Tracy's book. First, two suggestions to improve participative management (Page 33):

"Take the time to actively engage employees in their work by sharing, discussing, and encouraging each employee to participate with you in determining the best way to perform the given task or achieve the given goal.
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Most Helpful Customer Reviews on (beta) 19 reviews
6 of 6 people found the following review helpful
Small but Potent 9 April 2013
By Jonathon Winters - Published on
Format: Hardcover Verified Purchase
As you can probably tell from the price and the page count, this is a small book. As a matter of fact you can fit it in your back pocket without much trouble. And to be honest that might be a great idea! Because this book is absolutely packed with excellent ideas for motivating your employees and should be kept close to you at all times.

Although there isn't a lot of new information in this book (how often is there new information in this field?) It is excellently packaged and right on the money. He focuses a fair amount on the fact that removing demotivators is as, perhaps even more important than, providing motivation. The book is a series of short chapters, each covering one theme or concept, and each one ends with a couple of action steps to be taken and ideas for how to apply the concept. It isn't a rousing read, but rather a short, to the point, directed methodology to help make you a better manager.

If you currently have employees, or just hope to some day, I highly recommend reading this book.
5 of 5 people found the following review helpful
Too many Deja Vu Moments 19 May 2013
By Bellarific - Published on
Format: Kindle Edition Verified Purchase
There is too much book recycling here. This book borrows numerous concepts from Brian Tracy's previous work.
(Rule of 3s, Pareto Principle (80/20 Rule, etc.) He also mentioned concepts similar to the book Drive (mastery, autonomy, & purpose).

While I am a huge fan of Brian Tracy, there is too many familiar concepts, rather than fresh concepts.
2 of 2 people found the following review helpful
Still Reading It 27 April 2013
By Mickey Maguire - Published on
Format: Kindle Edition Verified Purchase
In typically Brian Tracy quality and style, this book has a lot of good material in it. I recommend it for anyone who wants to motivate people or needs a shot of enthusiasm.
1 of 1 people found the following review helpful
The one motivation book you have to have 8 Jun. 2013
By Daniel B. Beaulieu - Published on
Format: Hardcover
The one book you need about Motivation
From: Dan Beaulieu
Motivation (This is part of the Brian Tracy Success Library)
By Brian Tracy
Copyright 2013 by AMACOM Press
Price $9.95/ 122 Pages with index
This is one of those books so filled with common sense basics that you just have to keep it around to if for nothing else than to knock yourself over the head with when you forget how to be a good manage. But don't worry it's just a little hand book so you won't hurt yourself too much.
The old adage good things come in small packages readily applies to this book, the latest in Brian Tracy's very successful Success Library.
Everything you need to help you to motivate your people is right here in this little book.
How about this for a dose of kitchen table logic? People who are the happiest and most successful in their jobs claim it is because they know exactly what is expected of them. The most common answer when people described their best was, "I always knew exactly what was expected of me." Of course you were, people love to know what is expected of them and then they know exactly what to do.
Here is another one from the book. This one is about starting them out strong. Tracy points out that we all tend to start off new people very slowly, trying to pace them with what we think they can handle; but Tracy says this is a mistake because if you start them slow they will stay slow, that is the pace that you set forever. Instead you need to challenge them, give them a little more than they can handle at the beginning and the good ones will rise to the challenge.
When it comes to hiring, Tracy adheres to the SWAN principle which is really:
S. for Smart, Hire smart people.
W. for Work Hard, look for people who are willing to work hard.
A, for Ambition, of course hire people who are ambitious and want to get ahead
N. for Nice, yes hire nice people, pleasant people, people who are fun to be around and fun to work with.
He claims and I agree with him wholeheartedly that if you follow the SWAN principle of hiring you will always do well.
There is not enough space here to touch on many more examples of the logical advice that Tracy has jammed into this little yellow book so I'll just hit on a list of subjects very quickly:
* Communicate: set clear expectations.
* Install Management by values.
* The three R's of interviewing, these are worth the price of the book by themselves.
* Management by exception
* Create motivational magic. Yep that's the best chapter in the book
And then there is the added bonus of some neat little exercises at the end of each chapter that will get your mind running and your blood flowing.
This is an exceptional little book and one that you should not do without. For the price of two cups at Starbucks you can change your management career for the better. I guarantee it.
Business 15 July 2014
By Kyle - Published on
Format: Audio CD Verified Purchase
Unfortunately I have to give it only 2 stars. Unlike almost all Mr. Tracy's other audiobooks, this one is solely for employers and managers only.
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