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More balls than most: Juggle your way to success with proven company shortcuts [Paperback]

Lara Morgan
4.7 out of 5 stars  See all reviews (18 customer reviews)
RRP: £12.99
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Book Description

29 Jun 2011
An unorthodox, happily married business woman who has sold a company for £20 million, shares the sometimes outrageous highs and lows during the development of Pacific Direct. Lara's book shares down-to-earth hints, tips and anecdotes to ensure the reader is guaranteed to take away valued information to apply to his/her own company. Full of compelling stories that will make the reader laugh out loud at Lara's antics to get the job done customer first, family first, struggle and guilt all of it worth it. In More balls than most Lara Morgan shares secrets that will be inspiring for both young entrepreneurs and the established businessmen and women, as well as chief executives faced with difficult decisions about the future of their companies. She shows the reader how to: Run a successful business and still (nearly) have a work/life balance; Have the confidence (and tricks) to make those vital first contacts; Take the creative decisions that will set their businesses apart from the rest; Inspire their teams to be creative and celebrate their success. The book is interspersed with examples from her own experience and includes tried and tested ideas. After using this book readers will realise the drive and determination required to make money whilst overcoming previously insurmountable problems. She believes if you want something enough and are willing to work hard, you can achieve anything. This book will show you how.

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More balls than most: Juggle your way to success with proven company shortcuts + Drive: The Surprising Truth About What Motivates Us
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Product details

  • Paperback: 224 pages
  • Publisher: Infinite Ideas; 1 edition (29 Jun 2011)
  • Language: English
  • ISBN-10: 1906821739
  • ISBN-13: 978-1906821739
  • Product Dimensions: 0.4 x 18.6 x 24.2 cm
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Bestsellers Rank: 243,417 in Books (See Top 100 in Books)

More About the Author

Lara Morgan is the founder and former CEO of Pacific Direct. She is a founder member of the Young Entrepreneurs Organisation, now EO, was a finalist in the Veuve Clicquot Businesswoman of the Year Award, and has also been a three times finalist in the Ernst and Young Entrepreneur of the Year. She was named Cranfield Entrepreneur Alumnus of the Year in 2009. Having sold her company, Lara is now focusing her passion on Company Shortcuts, an online platform for entrepreneurs to increase their effectiveness and accelerate growth.

Product Description

About the Author

Lara Morgan was the founder and CEO of Pacific Direct. Basically a soap saleswoman with a massive belief in people, she revolutionised the hotel amenities market, bringing together some of the most famous brands in the world, such as Bulgari, Aveda, The White Company and Penhaligon''s. She was a founder member of the Young Entrepreneurs Organisation, now EO, and a finalist in the Veuve Clicquot Businesswoman of the Year Award, and has also been a three times finalist in the Ernst and Young Entrepreneur of the Year.

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index
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Customer Reviews

4.7 out of 5 stars
4.7 out of 5 stars
Most Helpful Customer Reviews
7 of 7 people found the following review helpful
5.0 out of 5 stars So much common sense and invaluable advice 29 Jun 2011
Lara Morgan has been there, seen it and done it. She built her company, Pacific Direct, from scratch and eventually sold it for £20m. In this book she shares the lessons she learned and the benefit of her experience.

It is clear that Lara is passionate about helping entrepreneurs succeed. Much of what she suggests may not be comfortable. She is an unrepentant salesperson, constantly reinforces that much of her company's success was down to the long hours worked and sacrifices made not just by her but also by members of her team. She shares some tactics which may not be the most politically correct, such as interviewing competitors' staff with no intention of offering them a job, just to get an edge in the market.

It may sometimes make uncomfortable reading, but live with it! Successful entrepreneurs do not glide their way to success and Lara shares so much valuable advice in this book. The important thing is that she shares the secrets of her success openly and honestly, leaving the reader to decide what is important and relevant to them.

Lara interweaves parts of the story of Pacific Direct's rise with the lessons she learnt from business. If I have any criticism of the book, I feel that this structure could have been stronger and more consistent. It is easy to lose the thread of the Pacific Direct story in parts. But this is not a novel, it is a practical guide to growing a successful business. And, as such, it works.
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5 of 5 people found the following review helpful
5.0 out of 5 stars About time someone wrote some sense! 29 Jun 2011
Having read my fair share of "How I did it ..and how you can too" books, I think this is the first time I have read something that resonates so closely with the genuine experiences of building a successful business and all the challenges to be faced along the way. Its written by an entrepreneur who UNDERSTANDS that its not just a walk in the park this business malarky, but that with some simple strategies to follow, alot of common sense, and lets not forget the "balls", the rewards at the end are worth every step we take! Thanks Laura for saying how it is!!
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3 of 3 people found the following review helpful
5.0 out of 5 stars It takes Balls to be an Entrepreneur! 9 Aug 2011
There are few books that I keep, re-read and share with others. This book is going to be retained in my top 10. It is at least as good as E-Myth (Revisited) and that is high praise considering the reach and impact Michael Gerber has had. For anyone who has entrepreneurial aspirations or would like to gain 'know how' with a twist of personality should buy this book.

The combination of personal experiences, self awareness and commitment to being the best they can be is always worth reading and Lara Morgan is an exceptionally straight talking woman who freely admits how her early years of success were reliant upon her drive, passion and abilities of leading by example. There were reflections of how mistakes were made, opportunities seized and people engaged with very intimate details of emotions felt and a transition of personal growth that made you feel you were really close to the journey made. This direct insight to a person's challenging life journey was inspirational enough to make the reading experience worthwhile.

I felt I was observing and listening at times to a speaker or storyteller, as I could imagine the words being said rather than read. The fluid style of conversational writing combined with the illustrative method of chapter goals, example laden narrative and summarising with the strikingly effective Lara's Laws made it a difficult book to put down.

Added to this are the undeniably forthright strategies, the intense and passionate approach that is required to be part of a dynamic business geared up to become a leading brand within a highly competitive industry that has suffered more than most over the last two decades.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Very helpful for any existing business owner 11 May 2013
By Johnny
Format:Paperback|Verified Purchase
I think the reason this book was so helpful to me was that it seemed to be geared towards those already running businesses, compared to so many business books that seem to act as inspiration to start a new business. I think the main reason for this is that the bulk of the book - which is part autobiography and part a 'this is how you do it' instruction manual' - relates to the period of time for Lara that she had already set up her business, had been established for a few years, and still continued to grow and develop both her and her business exponentially.

The biggest lessons I took from this book included

i) never stop selling to your customer and keeping constant contact with your customer - so many business owners delegate this job too soon I think, and so Lara thinks as well.

ii) Never stop learning - Lara attended business courses when she had been in business for many years, and when she was already extremely successful. Many business owners would have thought by this stage that they 'had made it' and couldn't be taught much more than they already know.

iii) Never stop working. Lara never took it easy until she sold her business for I think £20 million (only a couple of years after having been offered just a few million - which she turned down)

iv)Retain all your equity - Lara religiously kept over 99% of the equity of the business for herself, in order that when she sold it (this was always her intention) it would all be hers and she wouldn't have to go sharing it 50/50 etc with others. She not only preaches this, but gives clear instructions on how to go about borrowing money from banks etc., as opposed to giving away equity.

Definitely a book that I will continue to dip into and refer to for many years to come!!
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Most Recent Customer Reviews
5.0 out of 5 stars Five Stars
Inspirational !
Published 13 days ago by Nicola Bates
4.0 out of 5 stars Really Good Read
I really enjoyed this book, it's practical and full of advice on how to grow your business from scratch. Read more
Published 9 months ago by Ciara Conlon
5.0 out of 5 stars A Great Book
I couldn't put this book down. A very honest account of how Lara built up a 20 million pound business from her kitchen table.
Published 12 months ago by Mrs A. Owton
5.0 out of 5 stars the most straightalking business book ever
I have many entrepreneurs and business books and many tend to be the same with many common messages and many are written by people who have not really succeeded like Lara has and... Read more
Published 15 months ago by iwant2b
5.0 out of 5 stars Read it from cover to cover
I bought the kindle version of `More balls than most' in Oct 2011, well actually it was bizarrely free on Amazon when I got it but I had every intention of paying for it, and read... Read more
Published 21 months ago by M in Cambridge
5.0 out of 5 stars Mandatory reading for an entrepreneur
I have read my fair share of business guides, this is the only one that I stayed awake most of a weekend to read. Read more
Published on 10 Oct 2012 by Mrs Niamh Barker
5.0 out of 5 stars Inspired me to leave a 40k PA job to start up own company aged 21
A must read for any aspiring entrepeneur. It describes an amazing story of success and helped me gain the confidence to do it myself.

Published on 28 Aug 2012 by Max Tammik
1.0 out of 5 stars wow
this must be one of the worst books ever written. she is clearly stuck up and irritating. 1 star out of 5.
Published on 30 July 2012 by Anon
5.0 out of 5 stars Gems of business wisdom weaved together in a real story
I bought Lara Morgan's book after seeing her giving a talk as I was fascinated by her story and the success of her company. Read more
Published on 15 May 2012 by RitaMascia
5.0 out of 5 stars More Balls Than Most
This is a fantastic book that gives lots of insight into building a business. I have read it once but am going to use it as a tool to go back and look at it again and again!
Published on 18 April 2012 by derek muller
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