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Product Description
Product Description
This book carves out a unique niche in the field of fitness publishing. No other book in this genre addresses more thoroughly the psychological factors of motivating clients and the how-to aspects of starting up and promoting a personal training business. No longer are personal trainers to be seen as glorified spotters just biding their time until the next career move. They are qualified health professionals who design and monitor the exercise programs that improve peoples' lives and health. The goal of this book is to promote a more reverent view of personal trainers.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
10 reviews
5 of 5 people found the following review helpful
I love my job...
3 May 2009
Amazon Verified Purchase
A colleague told me about this book, and said I should read it.
What made it really valuable to me was that it reminded me (as crazy as it sounds) that I am here to help these people reach their fitness goals and that should be my number one focus -- how am I going to get them to reach their goal.
I think in the high pressure health club environment, it's easy to forget that and get caught up in how much training you are selling and how many clients you are retaining and re-signing. This meant that I was always obsessing about how to get them to sign with me, re-sign, how do I get more clients? How do I get them to like me and keep training with me?
Totally missing the point!
This book reminded me what my real focus should be, and I implemented it instantly. The same week, I came into work and carefully thought about what each one of my clients wanted to achieve and thought about what was holding them back and i talked to them about that and what else we could do together to get them where they wanted to be.
The response was amazing and so appreciative.
It was a great lesson to learn. Totally with the 10 bucks.
If you are a personal trainer who is serious about their career, and you sincerely want to be the best you can be, you should read this book.
What made it really valuable to me was that it reminded me (as crazy as it sounds) that I am here to help these people reach their fitness goals and that should be my number one focus -- how am I going to get them to reach their goal.
I think in the high pressure health club environment, it's easy to forget that and get caught up in how much training you are selling and how many clients you are retaining and re-signing. This meant that I was always obsessing about how to get them to sign with me, re-sign, how do I get more clients? How do I get them to like me and keep training with me?
Totally missing the point!
This book reminded me what my real focus should be, and I implemented it instantly. The same week, I came into work and carefully thought about what each one of my clients wanted to achieve and thought about what was holding them back and i talked to them about that and what else we could do together to get them where they wanted to be.
The response was amazing and so appreciative.
It was a great lesson to learn. Totally with the 10 bucks.
If you are a personal trainer who is serious about their career, and you sincerely want to be the best you can be, you should read this book.
3 of 4 people found the following review helpful
A must read for anyone thinking about being a personal trainer or who is a new trainer!
26 Sep 2009
Amazon Verified Purchase
As a personal trainer, this has been one of the best books I have purchased. I wish I had read it when I first became a trainer 8 years ago. I have read this book twice and refer to it often. If you are thinking of becoming a personal trainer or if you are new to the industry, you need to read this book. Even veteran personal trainers could learn something from this book.
I have many clients that say they have had personal trainers in the past but were not successful at reaching their goals while working with them. I have also had clients that had trainers that were late, or didn't show up, talked on their cell phones while training, etc. This gives personal trainers a bad name. Personally training is so much more than sets and reps. Thornton goes into what it really means to be a professional fitness trainer that gets results for their clients.
In addition, you will learn other successful tips in marketing your business, keeping your clients long-term, and getting referrals. This book is a must read for any one serious about a career in the fitness industry.
I have many clients that say they have had personal trainers in the past but were not successful at reaching their goals while working with them. I have also had clients that had trainers that were late, or didn't show up, talked on their cell phones while training, etc. This gives personal trainers a bad name. Personally training is so much more than sets and reps. Thornton goes into what it really means to be a professional fitness trainer that gets results for their clients.
In addition, you will learn other successful tips in marketing your business, keeping your clients long-term, and getting referrals. This book is a must read for any one serious about a career in the fitness industry.
Easy read, sort of interesting
21 Oct 2011
Amazon Verified Purchase
Bought this book not trying to be a trainer but more just to train myself. Its not a bad read. Also, I dont think I learned much from the book that isnt common sense. I believe your ability to be a good trainer is based on your personality more that educational techniques. But hey, reading is good for you. Give it a whirl.
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