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Product Description
Product Description
- Realizing that it is surprisingly simple to have personal content published on the Web, author J. D. Frazer is out to teach the growing millions of readers with blogs, online photo albums, personal Web sites, podcasts, and community forums how to easily make money with their content
- Frazer covers the tried and true, methods for making money through personal content on the Web, including Google Adsense, syndication, affiliate programs, branding, merchandising, subscriptions, and more
- Includes examples of amateur efforts that grew into worldwide successes on the Web
- Provides a cautious warning for the many obstacles that readers will face, and highlights the positive end results of being someone who earns a living through creative pursuits
From the Back Cover
Want to make money from your creativity? Here′s how
If you′re a blogger or podcaster, an artist or musician, or someone who creates any other type of online content and dream of earning income from your creative efforts, you have endless options on the Internet. But to seize them, you must become part businessperson—a creative entrepreneur. If that thought intimidates you, you′re not alone.
JD Frazer has been there, and he shares with you everything you must know about syndication, advertising, branding, merchandising, copyright protection, ethical considerations, how to attract consumers, and more. If you want to earn a living from what you create, here′s what you need to do:
- Make wise decisions that protect your intellectual property and your interests
- Approach the subject of paying for content without alienating your audience
- Understand the realities of self–syndication
- Weigh the advantages and disadvantages of membership features on your Web site
- Learn how branding and merchandising apply to your art
- Be prepared for fame as well as anonymity, and the hazards of both
- Recognize the ethical balance that exists between creator and consumer
- Explore online resources that assist the creative entrepreneur
Visit our Web site at www.wiley.com/compbooks
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