- Hardcover: 176 pages
- Publisher: Princeton Architectural Press; illustrated edition edition (12 Sep 1996)
- Language English
- ISBN-10: 1568980981
- ISBN-13: 978-1568980980
- Product Dimensions: 27.9 x 22.2 x 1.9 cm
- Amazon Bestsellers Rank: 4,940,829 in Books (See Top 100 in Books)
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Product Description
Review
"Mixing Messages" offers a coherent and accessible look at the American graphic design during the past fifteen years. The book also introduces many names and concepts that will inspire further investigation. Philip Krayna, "Advertising Annual"
Will provide a road map to understanding how graphic design has helped shape identities. Thomas Hine, "New York Times"
Will provide a road map to understanding how graphic design has helped shape identities. Thomas Hine, "New York Times"
Product Description
Graphic Design shapes the meaning and impact of all we see and read. "Mixing Messages" traces how both the aesthetic value and overall pervasiveness of graphic design have changed over the past fifteen years. In this period, technological innovation and, especially, the rise of the personal computer have drastically altered graphic design practice, triggering explosions of creativity in all forms of visual communication. From the independent producer operating out of the home to the publishing conglomerate, a more diverse design community is creating the images that affect us every day.
From the printed page to the Internet, typefaces, colors, logos, and images transmit information and ideas, generating a literacy of the eye that affects us every day. In this important new book, a critical text accompanied by over 300 color illustrations explores the aesthetic, cultural, and technological issues that are shaping the future of graphic design. Featured is work by numerous designers, including Charles S. Anderson, Fabien Baron, Art Chantry, Stephen Doyle, Edward Fella, Tobias Frere-Jones, Dan Friedman, April Greiman, Jonathan Hoefler, Tibor Kalman, Zuzana Licko, Katherine McCoy, Paula Scher, and such global design offices as Landor Associates, Lippincott & Margulies, and Siegel & Gale. From this diverse array of practices, "Mixing Messages" constructs a rich picture of graphic design today.
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1 review
4 of 5 people found the following review helpful
An indespensible book if you can find it.
27 Sep 2000
Format:Paperback
It's 2:40 in the morning; I'm recovering from a nasty headcold. What could possibly have me awake and typing?
I've poured over 175 beautiful pages for the last day, and now I just want to read everything she's written.
Delving into the graphic design industry, its history and heroes, particularly since the advent of the Macintosh and desktop publishing both inspires and entertains.
A fabulously researched book with exquisite reproductions and wonderful design of its own.
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