New technologies, developments in communication and interactive media, the emergence of distinct cultural and vernacular styles and the increasing prominence of minority groups and women in the visual arts have all given rise to an exhilirating and diverse culture of styles and images, media and messages, makers and users of information. This work explores the themes of aesthetics, "mixing" and technology. It opens with a description of the cultural and historical contexts of the period from 1980 to the present, including the significant advances in the media industries. The central chapters discuss typography and the creative use of letterforms; corporate identity in the expansive 1980s; the proliferation of new and avant-garde forms of publishing in the age of the desktop; and the role of theory, research and education in graphic design.
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"Mixing Messages" offers a coherent and accessible look at the American graphic design during the past fifteen years. The book also introduces many names and concepts that will inspire further investigation. Philip Krayna, "Advertising Annual"
Will provide a road map to understanding how graphic design has helped shape identities. Thomas Hine, "New York Times"
--This text refers to an out of print or unavailable edition of this title.
Will provide a road map to understanding how graphic design has helped shape identities. Thomas Hine, "New York Times"
--This text refers to an out of print or unavailable edition of this title.
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Between 1980 and 1995 graphic design in the United States took part in revolutionary changes in communications. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Between 1980 and 1995 graphic design in the United States took part in revolutionary changes in communications. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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An indespensible book if you can find it.
27 Sep 2000
By Max Fenton
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Format:Paperback
It's 2:40 in the morning; I'm recovering from a nasty headcold. What could possibly have me awake and typing?
I've poured over 175 beautiful pages for the last day, and now I just want to read everything she's written.
Delving into the graphic design industry, its history and heroes, particularly since the advent of the Macintosh and desktop publishing both inspires and entertains.
A fabulously researched book with exquisite reproductions and wonderful design of its own.
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3 Jan 2013
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I got my order fast and in it was in good shape. I would use them again for my next order.
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