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Mindset: How You Can Fulfil Your Potential Paperback – 2 Feb 2012

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Product details

  • Paperback: 288 pages
  • Publisher: Robinson (2 Feb. 2012)
  • Language: English
  • ISBN-10: 1780332009
  • ISBN-13: 978-1780332000
  • Product Dimensions: 13 x 1.8 x 19.7 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (174 customer reviews)
  • Amazon Bestsellers Rank: 346 in Books (See Top 100 in Books)

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Product Description


An utterly compelling story of how the way we think shapes our success.Essential reading for anyone with aspirations. (Matthew Syed, author of Bounce and two-time Olympic athlete.)

Will prove to be one of the most influential books ever about motivation. (Po Bronson, author of NurtureShock)

A good book is one whose advice you believe. A great book is one whose advice you follow. I have found Carol Dweck's work on mindsets invaluable in my own life, and even life-changing in my attitudes toward the challenges that, over the years, become more demanding rather than less. This is a book that can change your life, as its ideas have changed mine. (Robert J. Sternberg, IBM Professor of Education and Psychology at Yale University.)

If you manage any people or if you are a parent (which is a form of managing people), drop everything and read Mindset. (Guy Kawasaki, author of The Art of the Start.)

Book Description

An authoritative, practical guide on how to develop the mindset necessary for success, both personal and professional.

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Front Cover | Copyright | Table of Contents | Excerpt | Index
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Customer Reviews

4.3 out of 5 stars

Most Helpful Customer Reviews

118 of 121 people found the following review helpful By Allen Baird on 6 Aug. 2012
Format: Paperback Verified Purchase
Despite the three star evaluation, do not underestimate the quality of the central thesis of this book. The idea that there are two mindsets - fixed and growth - and that these mindsets are basic in determining many things about success and happiness in life, is incontrovertible, radical, and perception shifting. Dweck has based the book on a bedrock of sound, academic research. She has applied it to several key spheres of life. She has witnessed its power to change lives.

What's the problem then? The problem is this book and how it is written; specifically, Dweck underestimates her audience's ability to handle the strong stuff. Instead of explication and application, we are treated to story after story, anecdote upon anecdote, and imaginary dialogues with non-existent people. I'm by nature a careful reader but I found myself flicking, scanning and otherwise anxious to get it finished. That's what I usually do when I read the psychology section of a magazine.

And the worst about it is, Dweck has so much of depth and detail to say. I suspect that she has said it in her more academic book on the same subject, 'Self-Theories: Their Role in Motivation, Personality and Development'. I suspect, further, that someone convinced her of the need to write a popular account of findings, dumbed down for us plebs. Perhaps this is slightly unfair; Dweck's passion for facilitating positive change in people's lives does shine through. But I needed less motivational patter, more on her theory of motivation. I'm a big boy, I can take it.

What frustrated me the most were the hints in her book of the workshops and training sessions she has supervised in order to help people grow a growth mindset (140-141 and 218-220). I wanted details, details, details.
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9 of 9 people found the following review helpful By Robert Morris TOP 500 REVIEWER on 8 Nov. 2012
Format: Paperback
I read this book when it was first published (2006) and recently re-read it before reading Daniel Siegel's Mindsight: The New Science of Personal Transformation. Presumably he shares my high regard for Carol Dweck's breakthrough insights, as countless other authors have duly acknowledged in books published in recent years. She focuses on two mindsets, one that is fixed and another that can be "grown" with appropriate development. Moreover, she also explains how and why it is possible to change one's mindset. "You have a choice. Mindsets are just beliefs. They're powerful beliefs, but they're just something in your mind, and you can change your mind. As you read [this book], think about where you'd like to go and which mindset will take you there." Long ago, Henry Ford observed, "Whether you think you can or think you can't, you're probably right."

More recently, in Extraordinary Minds, Howard Gardner observes that exceptional individuals "have a special talent for identifying their own strengths and weaknesses." Dweck suggets that those with this talent seem to have a growth mindset. Readers will appreciate her strategic provision of a "Grow Your Mindset" section at the conclusion of each chapter. She poses direct questions, reviews key points, and suggests several different ways to think about how to expand and enrich mindsets to fulfill one's potential at home, at work, in the community, and wherever else has special relationships.

These are among the subjects, topics, and passages that caught my eye:

o "Is Success About Learning -- Or Proving You're Smart?
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8 of 8 people found the following review helpful By Kevin Matthews on 22 Feb. 2012
Format: Paperback
I genuinely believe that this book is one of the most important books ANYONE can read.

Importantly, this is NOT a quick fix / self help book. It is a box that is built around Carol Dweck's excellent / comprehensive research which examines why some people move forward in their lives without fear of tackling challenges, and why others remain back, hesitant to try something new in case there are made to feel foolish.

I really wish I'd been able to learn about this as a teenager - it would have made a huge impact on my approach to learning. I'm just glad (as a parent) that I've found it now, so I can apply the lessons with how I raise my children.

Yes, I agree with other readers who have said that is can be repetitive and there is definitely an American style to it, however, you need to see past all of that and look to the messages that Dweck is sharing.

It will open up your mind to a realm of possibilities and make you more aware than ever that you can take on challenges that you never thought possible - if you apply the right mindset.
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61 of 66 people found the following review helpful By Coert Visser on 7 Oct. 2006
Format: Hardcover
That the way we look upon phenomena can have drastic consequences has been known for a long time. It has now been demonstrated that the same goes for intelligence.

This book by Carol Dweck demonstrates, on the basis of good research, that what people think about their own intelligence has far-reaching consequences. Dweck shows that people with a so-called FIXED MINDSET, who see intelligence as unchangeable, develop a tendency to focus on proving that they have that characteristic instead of focusing on the process of learning. They tend to avoid difficult challenges because failing on these could cause them to lose their intelligent appearance. This disregard of challenge and learning hinders them in the development of their learning and in their performance. So it actually hinders them in developing their knowledge, skills and abilities.

However, when people view intelligence as a potential that can be developed, this is called the GROWTH MINDSET, this leads to the tendency to put effort into learning and performing and into developing strategies that enhance learning and long term accomplishments. An implication is that it pays off to help children and students invest in a view of intelligence as something that can be developed. Carol Dweck does not deny that people differ in their natural abilities but she stresses that it is continued effort which makes abilities blossom. Children who have learned to develop a growth mindset know that effort is the main key to creating knowledge and skills.

Fortunately the growth mindset can be taught to people. People who were trapped in a fixed mindset can be freed from it and start building their intelligence. If you are a teacher or a parent you would be wise to take good notice of this message and maybe buy this book. the book contains some good examples of how to help children learn how important it is to work and learn. But really anyone could learn from it.
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