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Mind the Gap: Creating Your Successful Business Strategy [Kindle Edition]

Susannah Schofield
5.0 out of 5 stars  See all reviews (5 customer reviews)

Print List Price: £14.99
Kindle Price: £14.24 includes VAT* & free wireless delivery via Amazon Whispernet
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Book Description

Every business needs to accurately assess its own strengths and weaknesses against their competitors, direct or indirect, in order to create a winning strategy.

Mind the Gap introduces the author's tried and tested strategic model, the Dice Matrix, which will enable you to do just that. This simple business tool will allow you to stress test your weaknesses, compare your performance against customers' perception and also highlight the strengths you provide as a business. You can input your own set of criteria to gain a valuable, tailored overview of the necessary actions to achieve success.

Using examples and evidence collected from over 100 experts from a variety of business sizes and types, the author provides groundbreaking insights into key issues and challenges, from customer needs to market perception.

Mind the Gap provides the essential tools required for any Business Owner, Director or Manager to implement a detailed gap analysis of their business and to create a strategic plan for long-lasting growth and success.

Product Description

Book Description

Mind the Gap provides the essential tools required for any manager to implement a detailed gap analysis of their business, to create and implement a strategy for long-lasting success.

About the Author

Susannah Schofield is a senior leader within a national blue chip company, directly managing a successful sales team of over 200 people and responsible for the delivery of £200 million pound targets every year.

Product details

  • Format: Kindle Edition
  • File Size: 1409 KB
  • Print Length: 240 pages
  • Publisher: Kogan Page; 1 edition (3 April 2013)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B00AZKWTZY
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: #663,559 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
5.0 out of 5 stars At last!!! 4 April 2013
By CG 10
Format:Paperback|Verified Purchase
Like many others, I'm always looking for ways to improve my business and this time I may have hit pay dirt!!

The Holy Grail in business (in my opinion) is trying to find out what it is I don't know. This seems a really simplistic but effective way of helping me find that out.

There is nice blend of anecdotal evidence from others in business and some sound theories, but for me, this book pays for itself with the author's matrix. Unlike other books I've purchased in the past, this one doesn't feel gimmicky, so I'm keen to put this into action.

It's a nice and easy way to gain both internal and external feedback without having to employ rafts of MR agencies (driving costs up) and in my opinion, really helps to gain employee buy in.

In short, a well written book, some interesting opinions and a simple, easy to use diagnostic tool.

At last!!!
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2 of 2 people found the following review helpful
5.0 out of 5 stars Minding and mending the gap! 4 April 2013
Format:Paperback|Verified Purchase
I have read this book with avid interest as I am always looking at innovative ways to get my clients to look at the gaps they have in their business plans. Not only was this a great read with indepth insight into the psyche of multiple business owners which made me reconsider my position on many issues but most importantly the working business model in chapter 8 is incredible.

From such a logical concept of asking customers/employees the same questions to gauge where your business may need to focus attention is a "no brainer" and with the reader being provided with all the tools any business can apply this and get great results.

This is an essential read for any business owner or anyone in a position of supporting businesses and aiding them in delivering their overall strategy.
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1 of 1 people found the following review helpful
5.0 out of 5 stars An excellent book 13 May 2013
Format:Paperback|Verified Purchase
An excellent and enjoyable read for a business book. I can highly recommend it for both large and small organisations as I believe all would derive considerable benefit from carrying out the Dice Matrix Model described in the book.
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5.0 out of 5 stars A Must Read! 18 April 2013
Format:Paperback
This is an excellent book. So well thought out and put together. I would highly recommend this to anyone who is in business. Sometimes we can get to complacent in our own company's, thinking that we are doing the right thing. This will guide you through each step so that you don't make the same mistake as so many businesses out there thinking they are the best when they're not. If you want to be the best company then you have to invest in yourself first, this book is a great place to start!
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Format:Kindle Edition|Verified Purchase
Some people make strategy sound very complicated and involved. In this book Susannah presents a business model that is simple and relevant for all business and will provide answers to the many questions you have asked yourself about your customers and employees.
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