Meaning Inc
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"YSC bring great depths of experience and remarkable insight into how effective people will be in new roles" Philip Rowley, AOL Europe "YSC is a highly professional organisation who understand our needs and share our values." Bob Stack, Cadbury Schweppes "YSC are in a class of their own." Clare Chapman, Tesco"
Product Description
Meaning, Inc. is about achieving happiness, motivation and performance at work for you and your organisation. Well-motivated people who are happy with their work and where they work are more likely to deliver high performance. People who work for organisations whose purpose they believe in are more likely to go the extra mile to help achieve that purpose. Yet modern organisations too often stifle the enthusiasm and skills of those who work for them. Instead of providing meaning, they prevent it. Meaning Inc. shows the way for organisations to provide meaning to their people through a clearly understood sense of purpose, unequivocal values and day-to-day leadership. This is joined-up business thinking for 21st century leaders and organisations.
Inside This Book
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First Sentence
What will businesses that flourish in the 21st century look like? Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
What will businesses that flourish in the 21st century look like? Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
3 of 4 people found the following review helpful:
1.0 out of 5 stars
Very poor research,
This review is from: Meaning Inc: The blueprint for business success in the 21st century (Paperback)
I abandoned this book just after page 18.
Starting on page 16 the author spends two pages praising BP for its environmental record & its ethical negotiating (NB the book was written in 2007 & I am writing this review in Aug 2010). In 2010 BP was held responsible for one of the worst oil based environmental disasters in history in the Gulf of Mexico (Jim Hackett, the CEO of Anadarko Petroleum Corporation, said research "indicates BP operated unsafely and failed to monitor and react to several critical warning signs during the drilling. ... BP's behavior and actions likely represent gross negligence or willful misconduct.") & stands accused of negotiating the release of the Lockerbie bomber in exchange for drilling rights in Libya. Not, I would suggest, the sort of company the authors were looking for for their Meaning inc organisations; i.e. those that have "an invigorating sense of purpose, unequivocal values, a sense of belonging and day-to-day leadership." So, were the authors unlucky in picking BP? No. Their research focused primarily on interviewing alot of executives. There was clearly a lack of proper research; interviewing organisations like Greenpeace should have been included, reviewing government statistics, legal rulings etc - all of these would have uncovered BP's long running health and safety issues. This massive flaw so early in the book undermines any confidence that this book knows what it is talking about when identifying the best companies (not simply the biggest)
4 of 6 people found the following review helpful:
5.0 out of 5 stars
Meaningful, useful, relevant,
By
This review is from: Meaning Inc: The blueprint for business success in the 21st century (Paperback)
[...]
For me, this is the right book at the right time. The vast majority of business leaders - like their employees - want to feel good about what they do, with the most forward-looking creating something invigorating and with a sense of purpose. Unfortunately most don't, which is why they should read this tome as soon as they can. Corporations are arguably the most powerful things around - much more powerful than governments, I think - and all available research, furthermore, shows a close positive link between employee engagement, productivity and profitability, hence the importance of this topic for business leaders to make a real difference. It's a great read with case studies and I'd put it on the required reading list of anyone who likes to think about the bigger picture issues.
2 of 4 people found the following review helpful:
5.0 out of 5 stars
A book with real meaning,
By Keith Ponder (London, England) - See all my reviews
This review is from: Meaning Inc: The blueprint for business success in the 21st century (Paperback)
We are all searching for meaning in life - I know I am - and not least in our business lives.
The vast majority of business folk like me, my bosses and fellow employees actually want to feel good about what we do. Sadly, not many organisations think much about creating an invigorating and meaningful workplace. That's a great shame because if more leaders read this book they might see that this is not woolly sentimentalism but the recognition that meaningful workplaces drive business results. All the stats I'm seeing show a close link between feeling good about what you do and business outcomes and this book brings these stats alive with really interesting case studies and analysis. It's well written, forward looking and ... yes, meaningful. I felt a whole bunch clearer - and positive - about the future of the workplace after I read it.
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