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Meaning Inc: The blueprint for business success in the 21st century
 
 

Meaning Inc: The blueprint for business success in the 21st century (Paperback)

by Gurnek Bains Et Al (Author) "What will businesses that flourish in the 21st century look like? ..." (more)
5.0 out of 5 stars  See all reviews (4 customer reviews)

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Product details

  • Paperback: 224 pages
  • Publisher: Profile Business; annotated edition edition (11 Jan 2007)
  • Language English
  • ISBN-10: 1861978839
  • ISBN-13: 978-1861978837
  • Product Dimensions: 21.2 x 14 x 2.2 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon.co.uk Sales Rank: 179,482 in Books (See Bestsellers in Books)

Product Description

Review

"YSC bring great depths of experience and remarkable insight into how effective people will be in new roles" Philip Rowley, AOL Europe "YSC is a highly professional organisation who understand our needs and share our values." Bob Stack, Cadbury Schweppes "YSC are in a class of their own." Clare Chapman, Tesco"


Product Description

Meaning, Inc. is about achieving happiness, motivation and performance at work for you and your organisation. Well-motivated people who are happy with their work and where they work are more likely to deliver high performance. People who work for organisations whose purpose they believe in are more likely to go the extra mile to help achieve that purpose. Yet modern organisations too often stifle the enthusiasm and skills of those who work for them. Instead of providing meaning, they prevent it. Meaning Inc. shows the way for organisations to provide meaning to their people through a clearly understood sense of purpose, unequivocal values and day-to-day leadership. This is joined-up business thinking for 21st century leaders and organisations.

Inside This Book (Learn More)
First Sentence
What will businesses that flourish in the 21st century look like? Read the first page
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Meaning Inc: The blueprint for business success in the 21st century
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Customer Reviews

4 Reviews
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Average Customer Review
5.0 out of 5 stars (4 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
3 of 3 people found the following review helpful:
5.0 out of 5 stars Meaningful, useful, relevant, 15 Feb 2007
By T. K. Merriden - See all my reviews
(REAL NAME)   
[...]

For me, this is the right book at the right time. The vast majority of business leaders - like their employees - want to feel good about what they do, with the most forward-looking creating something invigorating and with a sense of purpose. Unfortunately most don't, which is why they should read this tome as soon as they can.

Corporations are arguably the most powerful things around - much more powerful than governments, I think - and all available research, furthermore, shows a close positive link between employee engagement, productivity and profitability, hence the importance of this topic for business leaders to make a real difference.

It's a great read with case studies and I'd put it on the required reading list of anyone who likes to think about the bigger picture issues.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars A book with real meaning, 15 Feb 2007
By Keith Ponder (London, England) - See all my reviews
We are all searching for meaning in life - I know I am - and not least in our business lives.

The vast majority of business folk like me, my bosses and fellow employees actually want to feel good about what we do. Sadly, not many organisations think much about creating an invigorating and meaningful workplace.

That's a great shame because if more leaders read this book they might see that this is not woolly sentimentalism but the recognition that meaningful workplaces drive business results.

All the stats I'm seeing show a close link between feeling good about what you do and business outcomes and this book brings these stats alive with really interesting case studies and analysis. It's well written, forward looking and ... yes, meaningful. I felt a whole bunch clearer - and positive - about the future of the workplace after I read it.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Blueprint for 21st Business, 14 Feb 2007
By DAR (UK) - See all my reviews
  
Highly recommended for business leaders and sme's looking for a guide on what's important and necessary for 21st century businesses. Great context and examples provided. Well written and engaging, backed by solid research. Very impressed and frankly pleasantly surprised given the poor quality business guides on the market these days.
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5.0 out of 5 stars Meaty manual on meaning and motivation
Declining morale, lower productivity, burnout and lack of advancement make work seem like a grind. Plummeting employee engagement is a global phenomenon, especially in developed... Read more
Published 12 months ago by Rolf Dobelli

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