Now available for the first time in paperback, the best-selling Maximalism celebrates richness and excess in graphic design. After a decade in which minimalism has held sway, many designers are now rejecting the limitations of pared-down modernism in favour of a rich and vibrant maximal aesthetic. Beyond decoration, pattern, and embellishment, Maximalism shows how today s designers are using tactile materials, vibrant colour, printing specials, and exclusive finishing techniques. The book showcases editorial and book design, posters and packaging, identities, in-store graphics, and more. For decoration, sensuality, luxury, and fantasy, Maximalism is a must for graphic designers in all fields.--This text refers to an out of print or unavailable edition of this title.