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Mass Career Customization: Aligning the Workplace with Today's Nontraditional Workforce: Aligning the Workplace with Today's Non-traditional Workforce (Hardcover)

by Cathleen Benko (Author), Anne Weisberg (Author)

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Product details

Hardcover: 230 pages
Publisher: Harvard Business School Press; illustrated edition edition (1 Aug 2007)
Language English
ISBN-10: 1422110338
ISBN-13: 978-1422110331
Product Dimensions: 23.6 x 15.2 x 2.8 cm
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Amazon.co.uk Sales Rank: 410,393 in Books (See Bestsellers in Books)

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Product Description

Financial Times, September 27, 2007
Tailored careers can be just the job.....There is much to commend this book.

Product Description
Far-reaching changes in attitudes and family structures have been redefining the workforce for more than two decades—yet the workplace has remained much the same. During this time, many companies have learned that personalising the customer experience is good for business. In Mass Career Customization, the authors argue convincingly to extend this popular and profitable concept to the workplace.

As the working population shrinks, maintaining industry advantage will depend largely on keeping employees engaged and connected. Mass Career Customization provides a framework for organisational adaptability that will do just that.

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