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Mash-up!: How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier Paperback – 3 Sep 2012

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Product details

  • Paperback: 256 pages
  • Publisher: Kogan Page; 1 edition (3 Sept. 2012)
  • Language: English
  • ISBN-10: 0749465905
  • ISBN-13: 978-0749465902
  • Product Dimensions: 14 x 1.9 x 21.6 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (13 customer reviews)
  • Amazon Bestsellers Rank: 48,058 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Review

"Mash-Up is an engaging look at how to adapt to the shifting demands of our working lives today." (Phill Jupitus, Comedian/Broadcaster/Writer)

"

"Ever wished you could do more than one job? Perhaps you want to keep your consulting role, but set up a children's clothing e-tailer on the side. You're not alone. Sanders' & Sloly's book highlights the rising popularity of plurality in one's working life.

Easy on the eye and packed to the brim with examples of professionals who are living 'the multidimensional life', this is an inspiration read. The idea of jettisoning the traditional mindset of career ladders and jobs for life, for cherry-picked projects based on the things we love doing, is an appealing one. In the authors' words "when you get it right, mashing it up is like throwing paint around in your playroom." Now where did I put those overalls?"

" (Hannah Prevett, Elite Business Magazine)

"The real art to mashing is pick business ideas that in some way feed into each other. It is the virtuous business circle" (David Hieatt, Entrepreneur/ Founder, Do Lectures/ Founder, Hiut Denim Co.)

"A great read and useful part of your future plural career kit. A book for all that feel they're a "jack of all trades & master of none". Informative, concise, fun and easy to read - Mash Up contains both great case studies from people who have been successful living and working in a "mashed up" way and also concrete actions that you can implement in your own life right now. Both a motivator and a catalyst, this book contains some great takeaways to help you on your own "plural" journey." (Will Jennings Amazon)

Book Description

Mash-up! is an inspiring, fun-to-read, practical guide to maximising your competitive edge. Learn how to mix up the different strands of your experience and expertise to make more money, have more fun and be in high demand.

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Most Helpful Customer Reviews

4 of 4 people found the following review helpful By book 'em Dano on 26 Sept. 2012
Format: Paperback Verified Purchase
I'm always apprehensive when I hear about the latest "must-read" business ideas book, they usually disappoint. However with "Mash-up!", Sloly and Saunders have really pulled a rabbit out of the bag. I read the book "cover to cover" whilst waiting for a delayed plane (a consequence of my plural work commitments). The last time I managed to do that with a business book I'd been recommended, was the equally illuminating Fried and Heinemeier Hansson "Re:Work".

"Mash-up" has many similarities with Re:Work. No jargon, no hyperbole a smooth read put together by authors who know what they're talking about. Whilst easy to devour, the book is never overly simplistic and contains some brilliant insights into useful navigation techniques for those managing many and varied, and sometimes, apparent contradictory work commitments in the modern (post-modern?) business world. The structure, utilising case studies and personal testimony, ensures each point the authors make is evidenced, understood and absorbed and allows the reader to return to the text many times as a guide when faced with making sense of seemingly intractable multiple client workload demands.

As well as being a practical guide to managing plural/multiple work commitments "Mash-up" provided me with both encouragement and justification for how I work in these uncertain post-industrial times and perhaps more importantly, a liberating and joyous philosophy to underpin my seemingly fragmented and disconnected work commitments.I would thoroughly recommend it.
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2 of 2 people found the following review helpful By R. A. Harrison on 22 Oct. 2012
Format: Paperback Verified Purchase
Mash-up! lives up to its sub-title by giving advice that allows readers to get an edge, make money and be happier.

For those people who wear lots of different business hats simultaneously but struggle to market themselves successfully, the authors have hit upon an inspired idea: the unifier. This is the thing that brings together all of those seemingly disparate jobs/interests and helps you convey your strengths, without watering any of them down.

The process of finding your unifier is both refreshing and reassuring. And once discovered, it should give you a competitive advantage (both in the workplace as an employee, and as a freelancer) and create additional revenue streams. It also helps you to make sense of being a pluralist and to gain confidence about yourself and what you're offering to the marketplace.

As a freelance copywriter with over 10 years' experience of working for myself, I was still able to find many nuggets of advice in the book - not just about the unifier - and to feel inspired by its contents. Recommended.
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2 of 2 people found the following review helpful By A. Leachman on 20 Sept. 2012
Format: Paperback
As one of the people featured, I couldn't wait to read the rest of the book and I have to say, I totally loved it. This is most definitely a book written for our time. Permanent jobs are now far more risky than working for yourself, and for many the situation will demand that they become involved in many projects across many of their interests and passions. This book gives you the permission to do this - living in plurality - in fact it encourages it. And as someone who is already a masher (read the book!) I feel much better about the path I've paved and it's reignited my desire to be even more ballsy in my own approach. The book is filled with case studies as well as ideas of things you can do to help you move forward in your mashed-up life. And best of all - easy and quick to read. Thank you Ian and David!
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2 of 2 people found the following review helpful By Will Jennings on 16 Sept. 2012
Format: Kindle Edition Verified Purchase
A book for all that feel they're a "jack of all trades & master of none". Informative, concise, fun and easy to read - Mash Up contains both great case studies from people who have been successful living and working in a "mashed up" way and also concrete actions that you can implement in your own life right now. Both a motivator and a catalyst, this book contains some great takeaways to help you on your own "plural" journey.
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2 of 2 people found the following review helpful By Michael Townsend Williams on 19 Sept. 2012
Format: Paperback Verified Purchase
Mash Up made me realise that having a variety of skills and interests can be a major asset. It's cool to be a jack of all trades and master of none. Maybe that way you become your own master masher. Whether you are yearning to break out of a singular career or looking for support and inspiration in your portfolio life, this book is really helpful. So if you don't want to mess up your life, mash it up instead.
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Format: Paperback
This is a book for some people. People who are living on their wits. People with plural talents who can turn their hand to many things. Inquisitive people with a tendency to plough their own furrow. Mashers.

The authors argue every business needs a masher. Someone able to cut through the nonsense and figure out what's required next. Someone exploring and discovering the next big opportunity. But it's not easy being a masher; a blend of warrior and nomad say the authors (drawing on work of Terence Watts). It can be a lonely existence, and having know-how doesn't automatically mean you can sell it.

This enjoyable book describes the virtues of a masher and contains excellent advice on how mashers should package up what they do to make it gettable. Having read this book I now know I'm a masher, so it's no surprise I got a lot from it. "Those who adopt an agile mindset, who can do more than one thing and be adaptable and enterprising, stand the best chance of success." say the authors. I couldn't agree more. Are you a masher? If you are, suspect you may be, or work with mashers, read this book.
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