I hesitated to buy this as there were a number of reviews that complained of difficulty in getting it onto the Kindle Fire. But I did buy it and then I sat myself down, took a deep breath, and began what I was sure was going to be a traumatic process. And two minutes later it was on, perfectly and fuss free. I can only imagine that some folk either can't follow an instruction or don't bother reading them; so long as you follow the directions (and they are REALLY simple) exactly, this cover goes on like a dream. Mine has been in place for a good few weeks now and shows no sign of wear, scratches or that dreaded curling up at the corners, and I use my Kindle a lot.
This is a good product; it fits perfectly and it does a really good job of protecting the screen. And, despite rumours to the contrary, it's easy to apply even for those, like me, with the manual dexterity of a two-toed sloth.