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Martin Lukes: Who Moved My BlackBerry?
 
 
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Martin Lukes: Who Moved My BlackBerry? [Paperback]

Lucy Kellaway
3.9 out of 5 stars  See all reviews (42 customer reviews)
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Product details

  • Paperback: 384 pages
  • Publisher: Penguin; Re-issue edition (27 Jan 2011)
  • Language English
  • ISBN-10: 0241952204
  • ISBN-13: 978-0241952207
  • Product Dimensions: 19.6 x 12.8 x 2.8 cm
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (42 customer reviews)
  • Amazon Bestsellers Rank: 95,288 in Books (See Top 100 in Books)

More About the Author

Lucy Kellaway
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Product Description

Review

Acutely and hilariously observed. The very best satire (Evening Standard )

Enormously funny, touching...should become an instant classic (Financial Times )

A brilliant satire of modern corporate life ... the Alan Partridge of the corporate world (Daily Telegraph )

Sends up the laughable business practices that have taken hold of our offices (Metro )

Hilarious (Sunday Times )

Product Description

Meet Martin Lukes, Director of Marketing, A&B Global (UK)

Monday, July 12th :

9:00 AM - 10:00 AM Head-space time - large latte and pain au chocolat pls, Kerry

10:00 AM - 11:00 AM Pitch Creovative ™ globally to CEO

11:00 AM - 11:30 AM Meeting re A&B rebranding

11:30 AM - 1:00 PM BLOCKED: practise golf swing

1:00 PM - 2:00 PM Jens, All Bar One re Jake's schooling issues

2:00 PM - 3:00 PM BLOCKED: me time

3:00 PM - 4:00 PM Pandora - for positive reinforcement session

4:00 PM - 5:30 PM BLOCKED: Kerry appraisal (book Novotel)

5:30 PM - 6:30 PM Touch base with Keith re Project ABC

6:30 PM - 7:00 PM Graham for a quick Guinness

7:00 PM - 8:30 PM BLOCKED: Family time (examine negative energy feedback)

A year in the life of an A-playing brand ambassador suspended halfway up the corporate ladder. Must be read with a can-do headset.


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First Sentence
I'm jotting down a few key facts re myself, so that we'll be able to hit the ground running when we have our first CoachworX session on Wednesday. Read the first page
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Customer Reviews

Most Helpful Customer Reviews
18 of 18 people found the following review helpful
Laugh AND Cry 2 Aug 2005
By A Customer
Format:Hardcover
It has been said that business leaders are distorting language for propaganda more than at anyone since the Soviets. For years, Lucy Kellaway has been writing about management gobbledygook and fads with insight, wit, and precision. Martin Lukes is almost more effective, in that it comes in the form of hugely entertaining, hilarious fiction.

Martin Lukes presents a year's worth of emails written by the personification of the high flying, management theory victim. Helped by career and lifestyle coach Pandora, Martin applies all imaginable lingo and management techniques to both his job and family. The trouble is that all of it is divorced from reality, and doesn't help with the problems bursting forth on all fronts.

Half the fun is guessing - or knowing - what trouble each email is going to bring to the self-obsessed and self-important Martin. He gets up to more than his share of hanky panky, and all his messes come together dramatically for maximum humour.

Martin Lukes is certainly a perfect book to take on summer holiday.

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16 of 16 people found the following review helpful
Cre-ovative(tm)!!!! 20 Aug 2006
Format:Hardcover
Much as I felt that I'd aligned my personal values with those of my life brand, if you will, this book offered me a paradigm shift that helped me brainstorm a mindmap for an innovative, integrity-based reappraisal. Definitely 22.5 per cent better than the bestest book I've read before.
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19 of 20 people found the following review helpful
Format:Hardcover
I once read a book (Beyond Beef by Jeremy Rifkin) that claimed the level of bovine excreta was becoming a danger to the planet’s environment. Lucy Kellaway is a journalist who has long been concerned about this problem in the corporate environment.

Her creation, Martin Lukes, is well known to readers of the Financial Times. He’s an arrogant, selfish, self-obsessed, insecure and ambitious marketing director in the London office of a fictitious Fortune 500 company. By publishing a collection of his emails each week, she allows us to follow his rollercoaster career and personal life, and his adoption of every corporate and marketing fad that comes along.

Martin Lukes compensates for his limited intelligence and talent with unbounded ambition. His relentless clawing up the corporate pole and poor judgement often lead to disaster, but somehow he survives and moves forward.

We all know at least one Martin Lukes. That is why the column has proved to be both compelling and amusing. Lucy Kellaway, through Martin, also introduces us to a collection of recognisable corporate and domestic characters, and fires round after round into the mumbo-jumbo that passes for strategy and public relations in some companies. I mainly cringed, often smiled and sometimes laughed out loud while reading her book.

“Who Moved My Blackberry” is a reworking of Martin Luke’s weekly emails into a 13 month December to December book which, like a diary, tells the story of his life over a year. For those who read the weekly column in the FT, it could be a little too much. Whereas one column is an amusing weekly read in an otherwise dry newspaper, nearly 400 pages in book form is probably a bit much. The story has changed enough to make it slightly annoying to those familiar with the column, but not enough to warrant re-reading.

For those who have not read the weekly column, this will be an amusing adventure. The emails are short and are written in conversational English, so the book is easy to read in small or large doses. The characters are come across clearly and are uncomfortably familiar.

The reader must bear in mind that “Who Moved My Blackberry” is written from a British perspective. There are a number of amusing and very unattractive US managerial stereotypes – and none that are worthy of admiration. Having said that, the author is just as harsh on the British side and I can’t recall one character who leaves a favourable impression. Thanks to the Lord that Lucy (apparently) hasn’t come across many Australians.

The cover to the UK edition is an inspired work of art that sums up perfectly Martin Lukes’ work environment. If there is an award for Dust Jacket of the Year, this should be a nominee. For some reason, known only to the publishers, the US edition appears to have a different cover.

There is a bit of Martin Lukes in all of us. Sometimes I’m writing something that has a familiar feel to it but I can’t quite place it. The it comes to me: I’m writing like Martin Lukes! So I check myself and start again. And say thank you to Lucy Kellaway for doing her bit to reduce the level of BS in the world.

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Most Recent Customer Reviews
All my very bestest
I really enjoyed this book - light reading, very entertaining. I have read both E and E squared by Matt Beaumont; and yes, this is in a very similar format and very similar vein,... Read more
Published 10 months ago by Keen Reader
Hilarious read
When I unwrapped this book, I was a bit cross at the seller for sending me a damaged book, then I realised it's the design of the cover. Read more
Published 13 months ago by Kas
Shame about the ending
I downloaded the first chapter of this book, and found it very funny, Martin Lukes, the main character is self centered and I think everyone will know someone either very similar... Read more
Published 14 months ago by xxdebbzxx
Blue sky thinking
I only bought this book as it was in the bargains section. But really enjoyed it. I think we all know marketing/advertising/City workers like this. Hilarious. Read more
Published 15 months ago by TheOnlySoupdragon
very entertaining
Other reviewers have dissected this so there is not point in saying much more than: I really enjoyed this, found it very funny and yes, it did remind me of some office situations... Read more
Published 17 months ago by Ramses
Which animal, building and number would you be?
Martin Lukes is hilarious for around 40 pages, but then you realise it's going to be exactly the same for the rest of the book and enthusiasm wanes somewhat. Read more
Published 18 months ago by Eileen Shaw
Cringe and Guffaw
A hysterical take on the Americanisation of the British workplace....David Brent was a genius of management by comparison!
Published 19 months ago by P. Fletcher
Oh so apt!
Wasn't sure whether I was going to get 'who moved my cheese?' for techno fans, or a rib-tickling farcical look at the ridiculous way we (well, men!) use mobile technology. Read more
Published 20 months ago by Sue97
A book for fans, or otherwise, of the Crackberry
Ever been to a meeting where the participants are more concerned with scrolling their Blackberry (Crackberry!)? Then this book is for you. Very funny indeed
Published 21 months ago by Loz
Anyone stuck in corporate world will relate!
A brilliant take on daily life in corporate world. This book is set out in the form of email updates and I was a little concerned at first that it would be difficult to follow. Read more
Published 22 months ago by kpmarek
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