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Marketing and Selling Your Handmade Jewelry
 
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Marketing and Selling Your Handmade Jewelry (Paperback)

by Viki Lareau (Author)
4.7 out of 5 stars See all reviews (7 customer reviews)
RRP: £15.99
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Frequently Bought Together

Marketing and Selling Your Handmade Jewelry + Bead on a Wire: Making Handcrafted Wire and Beaded Jewelry + All About Beads: Over 100 Jewellery Designs to Make and Wear
Price For All Three: £32.42

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Product details

  • Paperback: 96 pages
  • Publisher: Interweave Press Inc (Jan 2007)
  • Language English
  • ISBN-10: 1596680245
  • ISBN-13: 978-1596680241
  • Product Dimensions: 22.4 x 15 x 1 cm
  • Average Customer Review: 4.7 out of 5 stars See all reviews (7 customer reviews)
  • Amazon.co.uk Sales Rank: 4,620 in Books (See Bestsellers in Books)

    Popular in these categories:

    #1 in  Books > Business, Finance & Law > Small Business & Entrepreneurship > Home-Based Businesses
    #4 in  Books > Home & Garden > Crafts > Jewellery & Beadwork
    #4 in  Books > Art, Architecture & Photography > Print & Decorative Arts > Jewellery Design

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Product Description

Review
"This book is a compilation of Viki's knowledge, wisdom, and experience . . . an essential business guide for creative jewelry artists." -- The Bead Bugle.com

Product Description
A majority of women who take up beading as a hobby end up selling their work - at home parties, craft fairs, fine galleries, or on eBay. "The Complete Guide to Marketing and Selling Handmade Jewelry" provides the practical advice and encouragement to do it right and do it with flair. It includes various steps, such as the first step: Match your design style and time commitment with the most appropriate target market; the second step: Learn the nitty-gritty of setting up a home-based business; the third step: Develop a distinctive "look" for brochures, ads, hang tags, show signage; and, last but not least: Master the fine art of pricing for a profit. The reader will revel in the success stories of women who have made it work. Self-assessment tests will help the reader visualize the business of her dream. Case studies of successful home-based jewelry businesses will inspire and empower. One-stop advice and resources for everything from how to get a business license to how to come out with a fair profit at the end of the day will save hours of research and trial-and-error.

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Customer Reviews

7 Reviews
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Average Customer Review
4.7 out of 5 stars (7 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
28 of 28 people found the following review helpful:
5.0 out of 5 stars Perfect!, 17 Jan 2008
This book is so useful wether you make jewellery for a hobby and want to sell a few bits here and there or plan to make a living out of your hobby.
Even though the author lives in the States, and I live in Denmark, almost any advice here can easily be translated to my conditions.
Easy to read and understand, don't be scared of the words 'selling' and 'money'.
Before making foolish mistakes, get this book!
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22 of 22 people found the following review helpful:
5.0 out of 5 stars Just what I needed!, 1 April 2008
By K. Mortimer (Wiltshire, UK) - See all my reviews
(REAL NAME)   
This book was really helpful and has given me loads of helpful tips and ideas.

There is advice from how to price your jewellery to giving the right impression to your customers at craft fairs. There is information on things I hadn't even considered and now with the help of this book I have gone on to set up my own website.

Worth a read and good value for money.
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9 of 9 people found the following review helpful:
5.0 out of 5 stars A must!, 14 Oct 2008
Absolute must for anyone who's thinking of turning their hobby into a business. A US book, so bear in mind things work slightly different over here (in the UK) regarding business. But the basics are incredibly helpful and will give you lots to think about! An enjoyable and motivating read.
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Most Recent Customer Reviews

5.0 out of 5 stars very pleased
yes i am very pleased with this book,its the sort of book that you will use time and time again.
Published 2 days ago by R. Main

4.0 out of 5 stars liking the advice
loved the advice real helpful and easy to follow. altho i live in the uk its easy to translate this book from the usa to uk. well recommened and well worth the cash,
Published 1 month ago by Ms. V. J. Herrett

4.0 out of 5 stars Really useful
Loads of useful tips and suggestions. I found the section on pricing (how to get to your wholesale & retail prices) the most useful. Read more
Published 3 months ago by Cupcake

5.0 out of 5 stars A must purchase!
An excellent book, written by someone with a lot of experience of this market. A must purchase for us newby's!!
Published 4 months ago by Mrs. K. J. Flexer

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