The text is written in a concise manner in which there are no wasted words. Concepts are quickly introduced, explained and related. This brevity makes the text suitable for entry level students into the field. It delivers information students need to know using a straightforward writing style that will encourage them to actually read the text.- Wayne W. Smith, Department of Hospitality and Tourism Management, College of Charleston, Charleston, South Carolina, USA
About the Author
Professor Nevan Wright is a Principal Lecturer in Management with the Auckland University of Technology, New Zealand. He is also an associate member of faculty at Henley Management College. His previous experience includes General Manager in multinational companies and commissioned service in Royal NZ Air Force.