- Hardcover: 688 pages
- Publisher: Longman; 4th Revised edition edition (31 Mar 1992)
- Language English
- ISBN-10: 0060444754
- ISBN-13: 978-0060444754
- Product Dimensions: 25.6 x 20.4 x 3.8 cm
- Amazon Bestsellers Rank: 4,393,685 in Books (See Top 100 in Books)
- See Complete Table of Contents
| ||||||||||||||||||
Did you know you can trade in your old books for an Amazon.co.uk Gift Card to spend on the things you want? Plus, get an extra £5 Gift Certificate when you trade in books worth £10 or more before June 30, 2012. Visit the Books Trade-In Store for more details. |
Product details |
More About the Author
Product Description
Product Description
The fourth edition of this text for first-year undergraduate students of principles of management has an increased emphasis on skills and applications. A strong international focus, reflected in the integrative case studies and "practising manager" profiles, combined with discussions on new and emerging concepts, aims to prepare students for the realities of management in the 1990s. Many real-world examples are integrated throughout the text, which explores the contemporary issues of global operations, managerial ethics, social responsibility and technological innovation, and stresses the challenges that face managers in the years ahead. Theoretical concepts of management are related and applied to the actual practice of management in a broad range of organizational settings.
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organise and find favourite items. |
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Reviews
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
