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Management Communication Paperback – 2 Feb 1999


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Paperback, 2 Feb 1999
£103.82 £2.78

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Management Communication
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From the Back Cover

Effective managerial communication starts with an effective learning tool. Designed for an upper level undergrad, MBA, or Executive MBA course, Management Communication teaches students the essential writing and speaking skills within a business management context. Coverage includes intercultural communication, gender related issues, diversity issues, technology, media, crisis, and conflict resolution. Communication skills for leadership and team building are also developed. And students will gain a real–world perspective since the authors have applied communication concepts and techniques in such fields as retail sales, manufacturing, real estate, and corporate financial management. Key Features:
∗ The text provides a focused and concise approach to the key concepts.
∗ Includes cases with writing and speaking assignments designed for individual and group work. Additional cases can be found in the instructor′s manual.
∗ The authors explain the material in a conversational style, then encourage students to "try it – evaluate it – perfect it."
∗ Students will learn to apply communication skills in various business fields.
∗ Many of the exercises and assignments are intended to get students to explore and use the Internet.
∗ A web site for the text provides an Internet guide consisting of over 600 Web addresses and descriptions, including information on job search, presentation skills, aids for business writers, and other related subjects.
∗ Visit the web site at www.wiley.com/college/bell

About the Author

Arthur H. Bell, University of San Francisco
Dayle M. Smith, University of San Francisco

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Amazon.com: 8 reviews
3 of 3 people found the following review helpful
A HIGH-QUALITY TEXT ON A PIVOTAL FACET OF CAREER SUCCESS! 9 April 1999
By A Customer - Published on Amazon.com
Format: Paperback
The five major sections are: foundations for management communication; correspondence; reporting and proposing; career communication; managing oral communication; and global issues in management communication. There are twenty-five cases keyed to the chapter topics; a concise, bound-in handbook providing answers to questions about grammar, punctuation, usage, and documentation; exercises; many full-length examples; helpful shortcuts and acronyms; and guidelines for using the latest forms of information/communication technology. An instructor's manual is available. Powerpoint slides can be viewed and downloaded from the book's website.
Few skills are more central to career success than communication-it is gratifying to find a high-quality text that targets this critical subject. Reviewed by Yvette Borcia, Managing Partner, Stern & Associates, co-author of Stern's Sourcefinder: The Master Directory to HR and Business Management Information & Resources, Stern's CyberSpace SourceFinder, and Stern's Compensation and Benefits SourceFinder.
1 of 1 people found the following review helpful
Your best business's weapon 22 Aug 2006
By Serio Matteo - Published on Amazon.com
Format: Paperback
This book covers everything you need in order to be effective in your communication (the last 3 issues are covered in general but effective terms)

- Writing:Letters, memos, Emails

- Phone calls

- Speaking

- Listening

It misses one star for the pricing.
Conversational and Comprehensive 15 Jan 2010
By Jonathan Littman - Published on Amazon.com
Format: Paperback
Business people are having to do a lot of heavy lifting today when it comes to communication. E-mail, reports, speaking, and all the social media. It's practically a full time job -- on top of your job. This book covers all the ground in a style that's both conversational and comprehensive. Plenty of case studies. Great exercises. And it's well written. If mastering words is something that matters to your career, this is a great book for a full exploration of real life business communication skills and realities.
The Professional Communications Bible 16 Dec 2012
By G.W. Mission accomplished! - Published on Amazon.com
Format: Paperback Verified Purchase
Authors discuss generalized professional communication strategies both in a general sense and to specific scenarios.
The book is more than just for writing professional management communications, it can be used for any professional communication, verbal and non-verbal.
Surprised to actually enjoy this college-required reading... 24 Sep 2011
By Deborah Gardner - Published on Amazon.com
Format: Paperback Verified Purchase
Being a middle-aged college student, I'm used to years of required textbook purchases that I find of no use to me in the "real" world. I am pleasantly surprised however that I actually enjoyed this required textbook, and am able to apply much of what I've read in actual practice. I wish that all textbooks were that way. I have even recommended this to my husband as a casual read, as he wishes to improve upon his buiness communications, writing and meeting skills. I think the book is written well, and I'll refer to it even after class has long ended. Nicely done.
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