- Hardcover: 256 pages
- Publisher: Gower Publishing Ltd; illustrated edition edition (16 Aug 2005)
- Language English
- ISBN-10: 0566085623
- ISBN-13: 978-0566085628
- Product Dimensions: 24.1 x 17.3 x 2.3 cm
- Average Customer Review: 3.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 1,598,282 in Books (See Top 100 in Books)
- See Complete Table of Contents
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More About the Author
Product Description
Product Description
Information products - whether printed or electronic - are the essential vehicles of knowledge without which communication and commerce cannot take place. Organizations depend on them for successful internal and external interaction, but their potential for increasing business value has been largely ignored. This book is the first to define and explain information products and their management as the missing link between knowledge and information strategy on the one hand and design and presentation on the other. It sets out what information products are and how they can add value if part of overall strategy; shows how to audit what they should be doing and what they actually are doing for the company; and presents a change programme for a better management approach which enables the company to get full value from them. The book is written for senior managers responsible for information and knowledge management, corporate communications and IT, and for information professionals, web developers and information designers. Like Elizabeth Orna's book Practical Information Polices, it is destined to become the passport to clearer thinking on a usually woolly and neglected area of management. It is also an important text for information management, business, IT and web design students.
About the Author
Elizabeth Orna is the author of Practical Information Polices, Second Edition and Information Management in Museums, both published by Gower. Described in a Library Association Record review as 'too good to be a guru', she is a an information consultant and writer well known for her extraordinary insight and lucidity. She lectures internationally on information management and information presentation.
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First Sentence
This introductory chapter is written on the assumption that readers prefer, as I myself do, to be told at the start what they are in for, so that they can orient themselves. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
This introductory chapter is written on the assumption that readers prefer, as I myself do, to be told at the start what they are in for, so that they can orient themselves. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
Most Helpful Customer Reviews
Format:Paperback
Upon rereading the description above and seeing that this book is targeted at senior management, I cringed. This book is actually for people who are fascinated by the minutiae of information, its products, formats, labels, design, and not so much its application. This book is a beauty to behold- it is robust in design, opens flat, the font lovingly laid out on each page and lovely obfuscating figures dot this book. Don't be fooled into thinking, however, that Making knowledge visible is geared towards senior managers (even if that is its stated aim) or is terribly academic. It is a political work.
Its aim is to make people aware that many organisations do primarily produce information products and that these ought to be the heart and soul of what they do- please manage these well, this book implores. The strength of this book is its case studies of which there are many. These are drawn from all sectors.
This books succeeds to some extent in making us think about information products- that is the best thing I can say for it. I feel that the focus of the book is too vague- are we being told to manage information products properly, or to reduce the potential for these to 'subtract value' from our organisation or just to be systematic about how we start to create or audit these products? I was frustrated by the practical pretense, but this was it, just a pretense. So what is this book- it isn't all things to all people so why is it trying to be?
Things that might be explained simply are made confusing. Is this down to a stubbornness to try to make old concepts new? Acronyms are not standard - TOTO is short for 'top of the organisation'- huh? Diagrams that could be designed to be clear are not and I am not sure what the point is of many of them.
I think that Orna has written a book that perhaps only a librarian could love. It is a shame though because this book does have a lot to say to the public and private sector in general. Her enthusiasm for the topic is evident but it needs to be translated and packaged for senior managers if that is who she wants to speak to. And in my opinion, there are very few senior managers who will wade through a book that peppers them in case studies and bewildering figures and wraps up old concepts in confusing new lingo.
Its aim is to make people aware that many organisations do primarily produce information products and that these ought to be the heart and soul of what they do- please manage these well, this book implores. The strength of this book is its case studies of which there are many. These are drawn from all sectors.
This books succeeds to some extent in making us think about information products- that is the best thing I can say for it. I feel that the focus of the book is too vague- are we being told to manage information products properly, or to reduce the potential for these to 'subtract value' from our organisation or just to be systematic about how we start to create or audit these products? I was frustrated by the practical pretense, but this was it, just a pretense. So what is this book- it isn't all things to all people so why is it trying to be?
Things that might be explained simply are made confusing. Is this down to a stubbornness to try to make old concepts new? Acronyms are not standard - TOTO is short for 'top of the organisation'- huh? Diagrams that could be designed to be clear are not and I am not sure what the point is of many of them.
I think that Orna has written a book that perhaps only a librarian could love. It is a shame though because this book does have a lot to say to the public and private sector in general. Her enthusiasm for the topic is evident but it needs to be translated and packaged for senior managers if that is who she wants to speak to. And in my opinion, there are very few senior managers who will wade through a book that peppers them in case studies and bewildering figures and wraps up old concepts in confusing new lingo.
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