Companies know that communication with their people is important. They know that the energies and the enthusiasm of their employees need to point in the same direction. However, in the enthusiastic rush to plug together different components of communication best practice, many organizations are short-circuiting their own efforts."Making the Connections" looks at what a business needs from its people to succeed, what gets in the way, and the role of communication in helping to bridge the gap. It is designed to help companies link the components of their internal communication together for a more effective result.Bill Quirke examines how businesses can use internal communication to achieve differentiation, to improve their quality, customer service, innovation and to manage change more effectively. He describes the why, the what and the how of internal communication - why business needs better communication to achieve its objectives, what internal communication needs to deliver to add value, and how organizations need to manage their communication for best results." Making the Connections" is based on extensive international experience of one of the most knowledgeable and leading authorities on internal communication. This thoroughly revised new edition explores the impact of compliance and regulation, new technology, globalization and the changing relationship between employer and employees on the process of internal communication.
Making the Connections
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About the Author
Bill Quirke is one of the leading authorities on internal communication and the management of change. He is Managing Director of Synopsis, an internal communication consultancy that helps organizations to achieve their business strategy through communicating with their people. He is a regular speaker internationally, and is the author of numerous works on internal communication, including Communicating Corporate Change.
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5 of 5 people found the following review helpful
Format:Paperback
I read a lot of literature in the field of strategic internal communication and leadership. Quirke's book is to date the best book on the topic. He is very generous with his extensive experience and presents plenty of case studies and useful models for us to apply. On top of that it is well written. I use this book in the trainings I provide and have it as literature for participants. This is the one book to read to help you move performance and attitude from "editorial support function" to "strategic counselling".
5 of 5 people found the following review helpful
By Bragar
Format:Paperback
Very clear, compact guide with - at the same time - a wide and deep view into the subject. This book was my "graduation bible" during research and writing of the thesis about internal communication of the company I work.
By easyrider
Format:Paperback|Amazon Verified Purchase
It all makes a lot of sense. While some of the content is pretty straight forward it's an excellent aide memoire and helps get your thinking in order before embarking on change programmes. Really recommend this title.
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