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MBA Admissions Strategy: From profile building to essay writing [Paperback]

Avi Gordon
4.8 out of 5 stars  See all reviews (6 customer reviews)
RRP: £16.99
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Book Description

1 Aug 2010 0335241174 978-0335241170 2
"Avi Gordon has achieved what most MBA admissions books strive for. In concise and clear prose he unravels the complexities of getting into a top business school... This second edition covers everything from GMAT preparation to knowing the needs of admissions committees better than they do while constantly asking the candidate to continually evaluate him or herself ... An essential new addition to the MB applicant's bookshelf."
Ross Geraghty, Managing Editor, Top MBA

"MBA Admissions Strategy is a no-nonsense, streamlined book that will be especially helpful to applicants of top 20 business schools. Gordon does a great job of thoroughly covering all topics of the MBA application process ... His advice is smart, savvy and written with a hands-on approach to successfully guide an applicant through their application process."
Leila Pirnia, Founder, MBA Podcaster

"Avi Gordon's newly revised guide to MBA admissions strategy is like a golden ticket for aspiring MBAs. The guide not only addresses the latest trends in MBA applications, it also provides can't-miss tips for students seeking admission to the most competitive business programs."
Karen Schweitzer, the About.com Guide to Business School

MBA Admissions Strategy is a bestseller that shows MBA applicants:

  • What Admissions Committees value and how they work
  • What to say in a b-school application, and how to say it well
  • How to turn a good application into a great application

It guides the reader through the four key aspects of competitive MBA admissions; navigating the admissions process; enhancing profile value; managing essay and interview communications; and writing better. The second edition updates and enhances all chapters, and contains new material on success in MBA admissions interviews.


Frequently Bought Together

MBA Admissions Strategy: From profile building to essay writing + The Official Guide for GMAT Review + GMAT Quantitative Review
Price For All Three: £39.77

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  • The Official Guide for GMAT Review £14.71
  • GMAT Quantitative Review £8.27

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Product details

  • Paperback: 222 pages
  • Publisher: McGraw-Hill Education / Open University Press; 2 edition (1 Aug 2010)
  • Language: English
  • ISBN-10: 0335241174
  • ISBN-13: 978-0335241170
  • Product Dimensions: 15.2 x 1.4 x 23.1 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Bestsellers Rank: 158,892 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

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Product Description

About the Author

Avi Gordon, BA, MBA, is a recognized expert in MBA admissions and has published widely in the industry, including for Business Week and The World MBA Tour. He is admitted as a full member of the Association of International Graduate Admissions Consultants (AIGAC). He directs The MBA Admissions Studio (http://mbastudio.net) where he has advised and guided many hundreds of MBA applicants towards admission to the world's top business schools.

Inside This Book (Learn More)
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Most Helpful Customer Reviews
8 of 8 people found the following review helpful
4.0 out of 5 stars Concise and logical 3 Oct 2007
Format:Paperback
This book covers all the aspects of an MBA application process such as
marketing to adcom, managing referees, who the various stakeholders in the admission process are, the need for personal and professional profile analysis etc.
Most importantly, it highlights the need for recognizing ones strengths and values before the application process rather than trying to fit the mold of a particular school.
I would recommend it to anybody planning to pursue an MBA.
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8 of 8 people found the following review helpful
5.0 out of 5 stars Well written and full of insights 22 Dec 2006
By agios
Format:Paperback
The book is dedicated towards tackling essays which is an area which many (including me) struggle with. The book repeatedly emphasises the impt of marketing oneself through the application campaign. It does an excellent job in this respect as it is filled with insights such as personality profiling, extracting themes and mapping these themes into the essays. Comprehensive summary of question types (author identified 10). Question types were very useful summaries to get handle of questions. Full of useful self-marketing tips such as creating our own memorable labels to insert into the essays.

I wish i had read the book earlier! This book certainly stands out among the crowd of books on the subject.
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16 of 18 people found the following review helpful
By A Customer
Format:Paperback
A great GMAT score on its own won't get you into a top business school, an average one makes it even harder (but not impossible) - your essays make all the difference!

I really enjoyed this book and its practical advice and guidance really helped. I'm off to an Ivy League school in the states this year, down in no small part to essays written after reading this book : )

BUY IT!

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