Louis CK is so unflinching in his honesty, it really is quiet courageous. We aren't talking about politics or religion here (although actually he does cover race issues), but the everyday stuff that we all have to deal with but would NEVER admit in public. Like stories about when he was nine and began to dry hump everything in the house, or his completely unhealthy (and therefore relatable) attitude to food, in particularly 'Cinnabuns'. Or the difference between wearing boxers and briefs, and why his nether regions look 'like a pig's a*s'. It's so refreshing to see someone talk about themselves in such a realistic and self-deprecating way, when 99.9% of the media is about projecting an image of perfection and superiority.
And it's funny - actually funny. With some stand-up, you know is technically quite good, but will only make you laugh a couple of times. But with this, I literally laughed at everything he said. This show immediately starts off funny, and just gets better - there are no pointless or overwritten 'jokey' jokes.
Also I think hugely important is that even though he is fantastically offensive, his basic likeability always shines through, and you never feel he is being cruel or mean, even when he's being brutally honest.
If you're interested in comedy, there's also a 40 minute extra of him talking to camera, and answering questions from a list. Sounds boring, but is actually quite insightful, and interesting to know why he chose not to make a flashy over-produced DVD, and about the time he did a gig in a trailer park.
This guy really deserves to be hugely popular. Much more than the bland, mildly amusing 'entertainer' comedians that sell so well. Louis CK is the real thing.