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My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
Claude Hopkins (Author) Average Customer Review:   (8)
In stock This item Delivered FREE in the UK with Super Saver Delivery. £10.99 £8.35
Product Description
Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one easy-to-carry volume and discover his fixed principles and basic fundamentals that still prevail today. Read More |
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