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The Librarian's Nitty-Gritty Guide to Social Media Paperback – 30 Jan 2013

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About the Author

<p>Laura Solomon is library services manager for the Ohio Public Information Network and former web applications supervisor for the Cleveland Public Library. She has been doing web development and design and conducting classes in public libraries and as an independent consultant for more than a decade. In 2009, the Ohio Library Council recognised her for her role in saving more than $147 million of public library funding by utilizing her expertise in social media tools. She was tapped as one of <em>Library Journal’s</em> “Movers and Shakers” for 2010. She earned her MLS from Kent State and was awarded her MCIW (Master Certified Internet Webmaster) in 2004. Visit her blog at </p>

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Most Helpful Customer Reviews on (beta) HASH(0x9a315588) out of 5 stars 1 review
2 of 2 people found the following review helpful
HASH(0x9a9fbf24) out of 5 stars Specific, useful, and *gasp* actually readable 17 Oct. 2014
By Jennifer Grey - Published on
Format: Paperback
All too frequently, social media guides intended for libraries are little more than extremely basic technical how-tos:"There is such a thing as Facebook. It has a News Feed! Here's how you click the button to post to that wacky News Feed."

Solomon's book assumes you've probably at least seen a computer once in the last decade and focuses instead on the concepts that make social media marketing successful, exploring ways to build social capital and manage your online reputation. Even better, she seeds her chapters with specific (God bless you, really) examples of how people tend to do things on social media and how those same things can be done better.

Best of all, this guide is actually readable - concise and funny, and featuring convenient end-of-section "bottom lines" which sum up the preceding ideas and will likely be a godsend to anyone who doesn't have the time to take full advantage of this book by reading it to cover to cover. (Which you should.)
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