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Letting Go of the Words: Writing Web Content that Works (Interactive Technologies) Paperback – 14 Aug 2012

4.5 out of 5 stars 6 customer reviews

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Product details

  • Paperback: 368 pages
  • Publisher: Morgan Kaufmann; 2nd Revised edition edition (14 Aug. 2012)
  • Language: English
  • ISBN-10: 0123859301
  • ISBN-13: 978-0123859303
  • Product Dimensions: 19 x 2.2 x 23.5 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Bestsellers Rank: 235,182 in Books (See Top 100 in Books)

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Product Description

Review

"For anyone who works in e-learning, I strongly recommend Letting Go of the Words. It will transform how you communicate online. After reading it, the bad practices will leap off the page." -e.learning age, Nov 2014

About the Author

Janice (Ginny) Redish has been helping clients and colleagues communicate clearly for more than 20 years. For the past ten years, her focus has been helping people create usable and useful web sites. A linguist by training, Ginny is passionate about understanding how people think, how people read, how people use web sites - and helping clients write web content that meets web users' needs in the ways in which they work. Ginny loves to teach and mentor - and to practice what she preaches. She turns research into practical guidelines that her clients and students can apply immediately to their web sites. Ginny's earlier books received rave reviews for being easy to read and easy to use, as well as comprehensive and full of great advice. She is co-author of two classic books on usability: *A Practical Guide to Usability Testing (with Joseph Dumas)* User and Task Analysis for Interface Design (with JoAnn Hackos) She is also the author of the section on writing on www.usability.gov. Ginny's work and leadership in the usability and plain language communities have earned her numerous awards, including the Rigo Award from the ACM Special Interest Group on the Design of Communication and the Alfred N. Goldsmith Award from the IEEE Professional Communication Society. Ginny is a Fellow of the Society for Technical Communication and a past member of the Board of Directors of both the Society for Technical Communication and the Usability Professionals' Association.


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Customer Reviews

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Top Customer Reviews

Format: Paperback
This book is great because it describes the 'what' behind Web development. i.e.. 'what' do people expect and need from a Web site ?

As a technical person I have always been drawn towards learning the 'how', so have really enjoyed reading this.

As you look around the web you will start to see how much of this good advice is often ignored, yet whilst reading you often think that it's obvious !
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Format: Paperback Verified Purchase
Found this book so useful and full of ideas, some obvious, many not so. Helps with the understanding of what makes web site visitors engage, what turns them off and how to basically 'do it properly'. A constant source of reference.
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Format: Paperback Verified Purchase
Considered an indispensable classic when it comes to writing for the Web. It is very good! Although the need to write rapdily 'scannable' copy tends to be driven by commercial imperatives. There should be more to the Web...
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