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Product Description
Review
“…is a useful resource for all those who are involved in designing and developing e–learning experiences. (IACET Review, 4/1/2004)
"This book clearly points the way to improving learning environments and ensuring that e–learning is accessible, relevant, and effective." (Technical Communication, August 2003) --This text refers to an out of print or unavailable edition of this title.
Review
“Their first edition was a landmark work. This new edition is even better. Too many guidelines for instructional design are based on opinion or an attempt to be consistent with some philosophical position. It is most refreshing when one of the world′s most respected learning researchers teams with the premier translator of scientific findings to produce a set of e–learning guidelines based on empirical research findings. Both novice and experienced instructional designers will observe more effective and efficient learning from their instructional products if they implement the guidelines in this book.”––M. David Merrill, visiting professor, Florida State University
“As a scholar–practitioner, e–Learning and the Science of Instruction has been an invaluable resource. Clark and Mayer have a knack for placing theory into applicable and practical examples of instructionally sound e–learning. In the last 4 years, I have used this book as a reference for several e–learning courses and as a manager of several instructional designers. Quite frankly, our field needs more evidenced–based examples of instructionally sound e–learning and less of the ‘wow’ factor!”––Gina Ann Richter, president, GO–Learning Inc.
“This book is required reading in my graduate–level Instructional Media Design course. As an instructor, I appreciate the sound empirical basis for the book’s e–learning guidelines. The students, on the other hand, are grateful for the clear, concise language used to describe the guidelines, which makes their application straightforward.”––Robert K. Atkinson, psychology in education, Arizona State University
--This text refers to an out of print or unavailable edition of this title.
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Format:Hardcover
This book is for academics, teachers and web developers, university students will manage but sixth form will find it tough. A niche book but techie adults will find it a reliable read.
It is a brilliant book it covers all the theory in the e-learning field. However, its strong point is that is tells you what and how you should make e-learning materials for your students to have their best results. All of the principles are heavily researched by academics and scientists.
It is a brilliant book it covers all the theory in the e-learning field. However, its strong point is that is tells you what and how you should make e-learning materials for your students to have their best results. All of the principles are heavily researched by academics and scientists.
Format:Hardcover|Amazon Vine™ Review
(What's this?)
I teach an undergraduate course which involves both online and face to face contact with my tutor group. Preparing a face to face session is usually accomplished by making sure I have all the demo materials I need in place and I have prepared my presentation and handouts before the session starts. An online session is a very different prospect, how do we get cues from our students? How does the VLE we are using provide means of interaction during the session, is the presentation relevant for the session, does it engage the stuudents and is it appropriate for the medium?
This book gives you details on the theory behind development of eLearning materials and how to best develop those mnaterials for the best means of presentation.
Aimed mainly at those of us delivering education online via a VLE, I think this book is invaluable and is at the end of my desk as I prepare all my omnline activities now.
This book gives you details on the theory behind development of eLearning materials and how to best develop those mnaterials for the best means of presentation.
Aimed mainly at those of us delivering education online via a VLE, I think this book is invaluable and is at the end of my desk as I prepare all my omnline activities now.
Format:Hardcover|Amazon Vine™ Review
(What's this?)
I found this a very well written and clear to understand.
I did a Masters Degree in Interactive Multimedia a few years ago...which was great fun..and hard work
What this book adds to knowledge I got from that is more about the instructional side ..how people learn...and...how to keep them interested.
E-learning has just exploded over the last 10 years...everybody wants to have elearning resources. But i think this book has an important message....you have to think about what is going to work for your target audience....there is a wealth of "Multi media" available...but you don't have to ram some of everything into your application/presentation.
I did a Masters Degree in Interactive Multimedia a few years ago...which was great fun..and hard work
What this book adds to knowledge I got from that is more about the instructional side ..how people learn...and...how to keep them interested.
E-learning has just exploded over the last 10 years...everybody wants to have elearning resources. But i think this book has an important message....you have to think about what is going to work for your target audience....there is a wealth of "Multi media" available...but you don't have to ram some of everything into your application/presentation.
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Most Recent Customer Reviews
Good overview with useful advice, but too American
eLearning - I've been involved in this in one way or another for over a decade and I'm still to see it being employed entirely satisfactorily. Read more
Published 5 months ago by J. Baldwin
A Worthwhile Book For The Practioner
e-learning is a major consideration to anyone currently working in a learning & development environment. Read more
Published 5 months ago by pjr
Solid, well-researched advice for content creators
I've worked in e-Learning in primary / secondary education for some years, and it's great to find a book like this for newcomers, full of advice to avoid the errors - both in the... Read more
Published 6 months ago by R. WEST-SOLEY
Evidence based advice on developing e-learning
Colvin Clark and Mayer present an evidence based guide on what is effective and perhaps more importantly what doesn't work in e-learning. Read more
Published 6 months ago by Andrew Dalby
Fantastic guide
I need to prepare online training material for work. I didn't really know how to go about that. This booked showed me. It is comprehensive, well written and useful. Read more
Published 7 months ago by Clarke
E-learning theory
An excellent introduction to e-learning.
I have long rated Ruth Calvin Clark as one of the leading experts on technical learning development. Read more
I have long rated Ruth Calvin Clark as one of the leading experts on technical learning development. Read more
Published 16 months ago by A. L. Thomson
Appropriate for application
Generally good if you are interested in knowing this area and thinking of applying it to multimedia design, but probably you can choose another book Cambridge handbook of... Read more
Published 18 months ago by skysoar
Clear guidelines for e-learning
Practical book that gives you the guidelines for designing e-learning and also the research / reasons behind the theory. Very helpful.
Published on 25 May 2010 by KW
e-learning principles
I find this book an excellent companion to those that want practical cues on how to design e-learning courses whilst respecting important pedagogical/andragogical rules or... Read more
Published on 4 April 2010 by P. Santos
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