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Review
[This book] shows how any company can consistently excel at developing innovative and profitable products - and keep employees motivated. --WorkStyle magazine, May 2010
Product Description
There may be no more iconic American brand than Harley-Davidson. But like many storied companies, Harley has had to evolve to stay on top and at times its very existence has been threatened. Practically extinct in the mid-1980’s, the company began a miraculous turnaround centered on a product development and manufacturing revolution. With dramatic improvements in efficiency and bottom-line results, Harley returned to dominance. At the core of this incredible story was author Dantar Oosterwal, who brings the transformation of Harley-Davidson to life in The Lean Machine. Filled with crucial lessons for any product development environment, it’s also a great American success story.
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Customer Reviews
Most Helpful Customer Reviews
1 of 1 people found the following review helpful
Format:Hardcover
The Harley-Davidson Motor Company revels in the marketing image it has crafted and maintained for more than a century. Mere mention of the motorcycle giant conjures up visions of tattooed, muscle-bound renegades blazing an intimidating trail on the nation's highways. Harley's corporate environment exists in stark contrast to this image. Their staff features progressive, astute individuals who enjoy a stellar reputation for innovative business practices. Author Dantar P. Oosterwal, Harley's former director of product development, is eminently qualified to critique the organization's operation. To his credit, Oosterwal resists engaging in self-congratulatory back-slapping. Instead, he presents a backstage tour of Harley-Davidson, expounding on its philosophies, procedures and problem-solving methods. Oosterwal, who earned a master's degree in management at MIT, focuses on business theories and dynamics, not personalities. While the book is not necessarily geared toward novice professionals, getAbstract nevertheless believes that Oosterwal's mantra should resonate loudly within corporations everywhere: Practice innovation and emphasize quality - or risk extinction.
Format:Hardcover|Amazon Verified Purchase
"The Lean Machine" provides a very accessible introduction to the topic of lean product development told as a narrative about the evolution of such processes at Harley Davidson. The author has an easy, chatty, style and this is a good introduction. However, sometimes it is a little too chatty and it lacks the "how to" specifics that you would want to implement lean product development in your business - "Mastering Lean Product Development" may be that book (though that lacks anything on Oobeya which this book is strong on). A good overview.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
5 reviews
1 of 1 people found the following review helpful
Not all about one company!
8 Feb 2010
Format:Hardcover
I liked this reading. Eventhough the title makes it seem to be all about Harley, it covers a lot more than that.
It points to the challenges of bringing the Lean thinking and practices into Product Development environment. The power of this book lays on its story telling. It smoothly transitions from walking you through many actual cases to the teaching of tools and principles.
Lean PD has a lot to do with culture and way of thinking. This book does a great job pointing them out through actual examples. Dantar goes through about two decades of relevant cultural influences, people relationships and tools development and utilizations.
Enjioy the reading by letting the segments soak for a while!
It points to the challenges of bringing the Lean thinking and practices into Product Development environment. The power of this book lays on its story telling. It smoothly transitions from walking you through many actual cases to the teaching of tools and principles.
Lean PD has a lot to do with culture and way of thinking. This book does a great job pointing them out through actual examples. Dantar goes through about two decades of relevant cultural influences, people relationships and tools development and utilizations.
Enjioy the reading by letting the segments soak for a while!
An intriguing spin through Harley-Davidson's production cycle
4 Oct 2010
Format:Hardcover
The Harley-Davidson Motor Company revels in the marketing image it has crafted and maintained for more than a century. Mere mention of the motorcycle giant conjures up visions of tattooed, muscle-bound renegades blazing an intimidating trail on the nation's highways. Harley's corporate environment exists in stark contrast to this image. Their staff features progressive, astute individuals who enjoy a stellar reputation for innovative business practices. Author Dantar P. Oosterwal, Harley's former director of product development, is eminently qualified to critique the organization's operation. To his credit, Oosterwal resists engaging in self-congratulatory back-slapping. Instead, he presents a backstage tour of Harley-Davidson, expounding on its philosophies, procedures and problem-solving methods. Oosterwal, who earned a master's degree in management at MIT, focuses on business theories and dynamics, not personalities. While the book is not necessarily geared toward novice professionals, getAbstract nevertheless believes that Oosterwal's mantra should resonate loudly within corporations everywhere: Practice innovation and emphasize quality - or risk extinction.
Offers a behind-the-scenes account of Harley-Davidson's post-bankruptcy growth period
19 April 2010
Format:Hardcover
THE LEAN MACHINE: HOW HARLEY-DAVIDSON DROVE TOP-LINE GROWTH AND PROFITABILITY WITH REVOLUTIONARY LEAN PRODUCT DEVELOPMENT offers a behind-the-scenes account of Harley-Davidson's post-bankruptcy growth period, surveying how the company's product development approaches changed and how it achieved breakthroughs in design, marketing, and new business concepts. Both business and transportation history libraries will find this a popular, inviting read pairing one company's history with a review of business approaches.
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