Very readable, down-to-earth, highly practical and yet also totally inspiring, this book does much more than simply tell you that innovation in business is important - it actually shows you what that means in practice and HOW to make it happen. Through games, exercises, puzzles and challenges, it helps to release your own creative ability and to show in very realistic and achievable ways how you can extend that to your whole team. I am normally sceptical of management books, and find most of them unbearably smug. This one isn't at all: more than anything it feels REAL, and very energising. I never used to think of myself as a particularly creative person, but I have approached my work with a completely different attitude since reading this excellent book, and recommend it whole-heartedly to anyone who wants to release extra "buzz" in themselves or their team.