This toy was much desired by my daughter but I think it's overpriced, even for a fiver. The pieces would fill about 5 kinder surprise eggs, so it really is small. The character is slightly taller than the regular Lego people and her hair can be swapped with other lego friends and also Lego minifigures people. There's an oven, a sink, a stool and a table with parasol, and some accessories including 2 cakes, a sundae glass and a carton of milk. You assemble them yourself, average of 4-6 bricks per item.
I think you really need at least two sets (
LEGO Friends 3931: Emma's Splash Pool is the cheapest other one) or an existing lego collection because one character alone has limited play value.
The Lego friends range is more about playing with built things than building (I read somewhere that Lego's research showed that's how girls like to play with Lego.) So I intend to add some regular Lego bricks to this to make it more substantial and help with fine motor skills and logic, and just generally to make it a bit more educational.
My daughter is already campaigning for more of this range, so obviously it's a huge hit on that front. I do like it myself, but I'm hoping that the prices will eventually drop by about 20% across the range, as that's about what I think they're worth.
In conclusion, My daughter and I like this product but I wish it was cheaper. If you don't mind spending that much on something that size, I'm sure you'll be happy with it.
If you're looking for girly lego, the hello kitty megabloks range is compatible with lego and the prices are a bit more stomach settling.
Mega Bloks Hello Kitty Mini Figure Series 1 and
Simba-Smoby Hello Kitty Tub (56 Pieces) are my favourites from that range. The predecessor to the Lego friends was the Lego Belville range.
LEGO Belville 7587: Horse Jumping and
LEGO Belville 7586: Sunshine Home are still available but as they're getting rarer, they're quite pricey.