Kodak EasyShare M552 Digital Still Camera - Black (14MP, 5x Optical Zoom) 2.7 inch LCD

With 14 Megapixels, 5X wide angle zoom, 2.7” (6.9 cm) LCD, and 720p HD video the M552 has all the high spec features you’d expect but it’s the extra bits you get on a KODAK Camera that make it really stand out from the crowd.

Simultaneously share to your favourite social networks in 3 easy steps

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World's only cameras with 3-step sharing

Everyone enjoys sharing their latest pictures and videos with friends and family online but its often so complicated they end up just staying on the camera! The new KODAK Share Button makes sharing your photos and videos super easy.

1. Simply press the KODAK Share button in review mode.
2. Select your favorite sharing destinations - FACEBOOK, YouTube, FLICKR, TWITTER, KODAK Gallery accounts; e-mail addresses you’ve added to your camera; and you can even share photos straight to an optionally purchased KODAK PULSE Digital Frame that’s capable of receiving pictures via email.
3. Connect your camera to your computer with the USB cable provided and your pictures and videos will automatically be transferred to your computer and simultaneously uploaded to all tagged destinations.

It’s that easy! And only KODAK Cameras let you simultaneously share to multiple social networks and e-mail addresses, automatically share when you connect to a PC, and tag to the largest number of social networks.

The first time you connect the M552 camera to your computer, KODAK’s Share Button app (a small software program) will automatically launch and prompt you to add login information for your online sharing sites and email address. After that one-time setup, pictures will automatically be uploaded to the sharing destinations you’ve chosen just as soon as you connect your camera to your computer.

Putting the fun back into photography

Heritage film effects Choose a cool heritage film effect from the Kodak archives to give your photos the creative edge:

Cool Kodak heritage film effects give photos the creative edge

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KODACOLOR - Retro 1970’S nostalgic colour with lower saturation

KODACHROME - Bright natural colour

EKTACHROME - Vibrant saturated and warm colour

TRI-X - Dramatic black & white contrast and grain

T-MAX - Lustrous black & white tone with fine grain

Sepia - Vintage reddish-brown tone

Photo Booth Select Photo Booth and 4 photos will be taken on a timer with 8 sec delays – just like in a Photo Booth—and automatically combined into one strip of photos.

Super Easy Scene Modes A new menu makes it easy to select the right scene mode for any situation, there’s even a panoramic mode that will automatically stitch together 3 photos to capture those amazing vistas.

Photo Effects (post capture) Add a retro border to your photos such as a negative film strip or medium format style border or even change the colour tint with easy to use on-camera effects. Even create Multimedia slide shows with your choice of preloaded themed transition and music.

Safe Mode You’ll want to pass your camera around to share your pictures and videos on the spot, and you can do that without worry of accidental deletion—just turn on Safe Mode.

Make your pictures even more personal with effects such as borders and photobooth mode

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Better pictures automatically with Kodak Smart Capture

When taking pictures, wouldn’t you like to save time and concentrate on composing the picture to capture that perfect moment without worrying about adjusting camera settings? Unfortunately, with “normal” auto modes, this sometimes means you will be disappointed with the result. We’ve all taken pictures of scenes that looked great through the human eye but not so good on the camera. A typical example would be a picture of a subject with a bright background. In these backlit situations the background looks good, but the subject—the most important part of the picture-- is often too dark. KODAK's Smart Capture feature allows you to become a better photographer in just about any environment by automatically applying three split-second processes to improve your pictures without you having to adjust any settings:

1. Intelligent scene detection detects and analyzes the characteristics of scene
2. Intelligent capture control then automatically sets camera settings including exposure, focus and ISO for clear, sharp pictures even in low light and challenging situations
3. Intelligent image processing enhances the final result in the processing stage by reducing noise and clearing up dark shadows for vibrant, crisp details and true-to-life colors.

Kodak’s innovative Smart Capture automatically identifies the scene and adjusts camera settings for a great picture

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So with Smart Capture you’ll get better pictures automatically in just about any lighting condition without the worry of adjusting camera settings. You just press the button and we do the rest

Face Detection

The M552 uses Face Detection when you take a photo to ensure faces are in sharp focus and correctly exposed —so you get better pictures.

Face Recognition

If you’ve ever scrolled through hundreds of pictures on your camera looking for those of one special person, Kodak’s Face Recognition feature is just what you need. It’s powerful and easy to use. (You can also search by Date and Keywords.)

Dedicated video button to record 720p HD video

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Using the on-camera keyboard, enter the name of any face detected during picture taking—up to 5 different people in a single picture. The next time a picture of a tagged person is taken; the camera will automatically recognize their face and assign the right name to it. A maximum of 20 different people can be added to the on-camera face registry, and up to five different poses of each person are used to increase the accuracy of their facial recognition. Once a person is recognized by facial recognition, its super quick and easy to search by name to find all the pictures of that person. You can also tag pictures on your camera with keywords like “summer holiday” for easy search and retrieval, or search by the date that’s automatically tagged to your picture when it’s captured.

Switch seamlessly to 720p HD video

You can change the M552 from a still camera to a camcorder in the blink of an eye. No need to go into a menu or turn a dial, simply press the Record button on the top of the camera to start recording and press it again to stop.

You can edit video on-camera too, trimming clips to focus in on the best bits, making a still photo from your video, or even creating a 9-up Action Print. Want to share your video online – then simply use the Share Button and pick your destination.

Kodak Digital Camera Range Comparison Chart