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Karren Brady's 10 Rules for Success [Kindle Edition]

Karren Brady
3.8 out of 5 stars  See all reviews (53 customer reviews)

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Book Description

Karren Brady’s 10 Rules for Success are the secret to getting ahead for working women everywhere!

Combining advice on how to balance a family and career with tips on how to embrace ambition, this short guide boils down Karren’s advice for women everywhere into a manageable list of ten key rules for work and life that have helped her become successful, independent and Britain’s best-known business woman.

These ten rules reflect Karren’s belief that being a successful woman isn’t about aiming for the mythical ‘having it all’, it’s about working what you want, aiming high and digging in your heels.

“Over my working life, I have learnt that certain skills, habits and attributes are essential to achieving success. You will not instantly master them all. It will take time and practice. But if you follow these ten rules – and importantly keep trying to follow them – you will get very far along the road to where you want to go. That I can promise you.” Karren Brady

Karren Brady’s 10 Rules for Success is an extract from Karren Brady’s business autobiography, Strong Woman.

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More About the Author

Karren Brady is Vice Chairman of West Ham F.C, Lord Sugar's Advisor on The Apprentice and one of the UK's leading Female Business Speakers.

Karren began her career aged 18 at Saatchi & Saatchi, she swiftly moved onto LBC as a sales executive. In 1998 she joined Sport Newspapers Ltd and became Director within a year.

Recognised as the first woman in football, Brady was Managing Director of Birmingham City Football Club from 1993 to 2009 and during that time turned the Club's fortunes around. She took over the club when it was in administration, and in her first year at the helm, the Club recorded a financial trading profit. In 1996 the Club made an overall profit for the first time in modern history and in February 1997 she launched the Club on the Stock market; Karren was the youngest Managing Director of a PLC in the UK.

In October 2009 Karren sold Birmingham City FC for £82million.

In January 2010, Karren was appointed Vice Chairman of West Ham United FC. Following her first 12 months at West Ham, the club made a trading profit for the first time in many years.

An Ambassador for The Stroke Association, WellChild and Teenage Cancer Trust, Karren Brady is also Chair of the Mothercare Group Foundation. She has been a Board Director of Mothercare PLC, Channel 4 Television and Sport England and is currently a non-Executive Director of Arcadia. She is an honoree Fellow of the Institute of Sales and Marketing.

Karren was voted by Cosmopolitan as 'One of the 100 most powerful women in the world' and in 2004 and again in 2006 attended The Queen's Lunch for Women Achievers and Business Leaders. She was acknowledged as 'One of the most influential women in Britain' by the Daily Mail and voted as 'One of Britain's Most Inspirational Women' by Good Housekeeping magazine.

In November 2006 Karren Brady won the Cosmopolitan Woman of the Year, in the category of Women Who Have Changed the World.

In October 2007 Karren was voted Business Woman of the Year and in November 2008 she was named as 'One of the top leadership role models' in a national poll. This recognition was quickly followed in December 2008 when she was presented with the coveted Spirit of Everywoman Award at the NatWest Everywoman Awards, acknowledging her 'Outstanding achievements in changing the landscape for women in business'.

November 2010 saw Karren listed in the business category of The Sunday Telegraph's '100 Most Powerful Women in Britain', whilst she was also included in the Evening Standard's list of 'London's 1000 Most Influential People 2010', second to David Beckham in the category of Sport.

In December 2010 Dr. Karren Brady received her Doctorate from the University of Birmingham in Business studies.

In July 2011 she won the National Reality TV Award for Best TV Judge beating Cheryl Cole, Louis Walsh and Aleshia Dixon amongst others.

The Apprentice:

In 2010 following appearances as one of Lord Sugar's interrogators on the popular BBC show 'The Apprentice', Karren replaced Margaret Mountford as Lord Sugar's right-hand woman.

Visit Karren's website at

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Customer Reviews

Most Helpful Customer Reviews
21 of 22 people found the following review helpful
5.0 out of 5 stars EXCELLENT PRELUDE 2 April 2012
Format:Kindle Edition|Verified Purchase
I downloaded this free to my Kindle last night and had finished it well within the hour.

Rule 1: Work Hard
Rule 2: Have Confidence
Rule 3: Embrace Ambition
Rule 4: Have the courage to take a risk
Rule 5: Take a reality check
Rule 6: Learn to Juggle
Rule 7: Plan to win
Rule 8: Know how to Negotiate
Rule 9: Grasp the bottom line
Rule 10: Communicate

These are the 10 Rules for Success. All good, common sense advice succinctly written. Whether you're a novice looking for tips or more experienced and looking to re-cap it's well worth downloading.

It did of course do the job it was written to do, Karren Brady being a marketing master, I've now downloaded her book Strong Woman, this being an extract, and I'm enjoying it immensely so far.
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3.0 out of 5 stars Succinct rules for having success at work 30 May 2012
Format:Kindle Edition|Verified Purchase
Karen Brady's rules for success is a short excerpt of her fuller biography (Strong Woman: Ambition, Grit and a Great Pair of Heels), focusing on some basic rules she employed in getting to where she is today.

The rules she introduces are:

- Work Hard
- Have Confidence
- Embrace Ambition
- Have the courage to take a risk
- Take a reality check
- Learn to Juggle
- Plan to win
- Know how to Negotiate
- Grasp the bottom line
- Communicate

In essence they can be summarized as define where you want to go and then work hard and be focused in getting there. She certainly advocates a very masculine way of going about things, which may not be to every reader's liking, even if following the principles is likely to lead to success.

Given the length of the book, the author out of necessity cannot provide much meat on the 'theoretical bones' - i.e. it is more a prescriptive list than a detailed examination of each of the topics with a wealth of examples and a nuanced apprach at comparing the strengths and weaknesses of each recommendation.

While I cannot disagree with any of the points in principle, I still find What They Don't Teach You At Harvard Business School to be a much better (if longer) guide to the topic.
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4.0 out of 5 stars More likeable than I previously thought 31 Mar. 2013
Format:Kindle Edition
I liked this book. I wasn't sure before I read it that I liked Karren Brady much but I was fascinated about how she juggles work and children and how she achieved so much so young. Having read the book though I actually like her more and as Karren states in her book the press give her a hard time, and the perception is that she is a hard nosed business woman. Actually she's a very committed, focused business woman how like most working mothers struggles to balance the demands of her family and work. I don't think I learned anything new but still an interesting read.
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4.0 out of 5 stars Nothing ground breaking, but some good advice 18 Feb. 2013
Format:Kindle Edition|Verified Purchase
Some good advice contained in this short book, although nothing really new in it if you have read similar titles by other successful people, it goes go to show that these kinds of skills and traits probably do go a good way to helping you reach your goals.
This book is a little biased towards the female viewpoint, although I suppose that is the viewpoint she comes from and the viewpoint a lot of her readers will be wanting, there are still some great tips for anyone wanting to be their best.
Short enough to finish in a sitting a definitely worth a look.
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4 of 5 people found the following review helpful
5.0 out of 5 stars Super book 2 April 2012
Format:Kindle Edition|Verified Purchase
I really enjoyed this book. It hit all the right spots and is jammed with great advice. Recommended.Used in conjunction with another recent readBe smart! Be successful! Be wealthy! I reckon I've got all the bases covered now and am looking forward to a fantastic future!
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7 of 9 people found the following review helpful
5.0 out of 5 stars A bit of fun, a lot of Common Sense! 2 April 2012
Format:Kindle Edition|Verified Purchase
I have never read a self help book before and when I saw it on the free list, I thought that I would give it a go! As a working mum, I found a lot of what Karren Brady said to be common sense but it was nice to know that my outlook is a positive one. However the one thing I will do is to be a bit more confident. Here's to an even more successful future!!!
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1 of 1 people found the following review helpful
1.0 out of 5 stars A big no 3 April 2013
By tuppy
Format:Kindle Edition|Verified Purchase
I could have written this myself - really couldn't find anything useful that I hadn't worked out for myself already.
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3 of 4 people found the following review helpful
Format:Kindle Edition|Verified Purchase
1 star not for the '10 Rules' being bad, but for the value for money - this is just an abstract from the 'Strong Woman: Ambition, Grit and a Great Pair of Heels' book; if I had known that before the purchase, I would have bought original text. Did not do my research before buying though, so I guess it's my fault. Yet I would never expect just an abstract being sold separately....

Otherwise it's good. Not great, but good. Well written, but like with any other guide, it won't change your life - unless you have this magical ability to apply recipes in your lives straight away.
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Most Recent Customer Reviews
5.0 out of 5 stars if your in business , then read this book
I've just retread it as my business is struggling . It's given me a real lift and positive direction
Looking forward to going to work now
Published 1 month ago by PJ
5.0 out of 5 stars Five Stars
Good read
Published 2 months ago by Murray Innes
1.0 out of 5 stars One Star
Published 2 months ago by C
4.0 out of 5 stars Sound advice
Excellent and inspirational book. My only criticism would be that it is rather sexist and written mainly for ladies. Read more
Published 2 months ago by Mr. DJ KING
2.0 out of 5 stars Knickers To This
As other reviewers have stated, this is not a whole book but a sample of her main book which you can easily find on Amazon. Read more
Published 4 months ago by Honrus Publicus
5.0 out of 5 stars Very inspiring
I really recommend this, if you need advice on how to progress in the business world,I found this really informative and very inspiring for all women
Published 6 months ago by Dragica Price
4.0 out of 5 stars Four Stars
Written in an easy-to-read, but at the same time really motivational tone.
Published 6 months ago by Eeva
5.0 out of 5 stars Five Stars
Amazing :)
Published 7 months ago by Rebecca
5.0 out of 5 stars ... relating to business and I suppose life in general easy read with...
Straight to the point on all matters relating to business and I suppose life in general easy read with some humour well worth the read have now read it three times and it just gets... Read more
Published 7 months ago by Bubbles
5.0 out of 5 stars simple to the point
Laid out in a simple and to the point way. Easy to refer to and boost yourself and your confidence as a leader when needed!
Published 7 months ago by xjennsx
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