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JAPONESQUE Luminous Foundation

4 customer reviews

Price: £24.00 (£9.60 / 10 ml) & FREE Delivery in the UK. Details
Only 8 left in stock (more on the way).
Dispatched from and sold by Amazon. Gift-wrap available.
Shade 01

Flawless liquid make-up. Exquisitely moist liquid foundation for the perfect balance of skin dewiness and flawless coverage. Exceptionally supple texture to layer, blend and customise your coverage.


Creamy and comfortable to wear, skin looks radiant and perfectly balanced.

Suggested Use

Apply with a concealer brush for fuller coverage over blemishes, discoloration and imperfections.

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Complete the look

Curated by: Kristina Magovac
International Make-up Artist

Use these products for perfect coverage and a flawless complexion with a dewy finish.

This item: JAPONESQUE Luminous Foundation, Shade 01
Use with
JAPONESQUE Pro Foundation Brush
Sweep and build foundation over all planes of the face with this intuitive, luxurious synthetic brush.
JAPONESQUE Velvet Touch Concealer, Shade 01
This flexible texture provides a fuller coverage over skin blemishes and imperfections for a soft-focus finish.
JAPONESQUE Radiance Primer
This comfortable skin canvas smoothes and illuminates the complexion while improving make-up hold.


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Colour: Shade 01

Product Description

Colour:Shade 01

Product Description

Designed with the professional in mind, Japonesque beauty products are precision crafted, using only the highest quality materials.

Product details

Colour: Shade 01
  • Product Dimensions: 8.9 x 8.9 x 2.5 cm ; 118 g
  • Boxed-product Weight: 118 g
  • Item model number: 11-244001
  • ASIN: B00JR66CFU
  • Date first available at 18 April 2014
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Bestsellers Rank:

Customer Reviews

3.0 out of 5 stars
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Most Helpful Customer Reviews

Colour Name: Shade 07 Verified Purchase
finally a medium to full cover make-up foundation that looks great. Blends very well and once done does not leave your skin feeling like you have a mask on. I have marks under my chin and I do not need to use any extra bits of concealer. Love it!
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Colour Name: Shade 04 Verified Purchase
I was expecting this foundation to leave my skin hydrated but to be honest, not only it dries even further my already dry skin, specially around the nose, forehead and chin but also makes any single hair on my face stand out and visible a million miles away!!

We give it another try but so far it has been a disappointment.

One positive note is that it gives my checks a luminous appearance, but that's it.
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By maliraj on 3 May 2015
Colour Name: Shade 04 Verified Purchase
Did not work as the advertising promised. Returned product immediately and was refunded
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0 of 1 people found the following review helpful By C A Cassels on 1 Mar. 2015
Colour Name: Shade 02 Verified Purchase
Good foundation which is lightweight and covers well but not forgiving if wrong shade.
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Most Helpful Customer Reviews on (beta) 33 reviews
6 of 6 people found the following review helpful
Highly pigmented coverage that is feather light and natural in appearance, one of the best foundations I've used 6 Nov. 2014
By Kristi Gilleland - Published on
Colour Name: Shade 04 Vine Customer Review of Free Product ( What's this? )
I would love to see these shades named better. I received shade #4 to review (As a reviewer, I didn't get a color choice.) I normally wear ivory, or the lightest foundation shade. Color #4 reminds me a lot of Revlon Colorstay "Natural Buff" - it is about the same fairness as Covergirl's "Fair" or "Ivory" but with more or a yellow tint, and less pink, in the actual color. It reminds me of the Bisque #5 in Vincent Longo's line, and bisque is, I think, a good 'color name' for this shade. I find that it evens out the ruddiness that creeps into my fair complexion exceptionally well.

In coverage terms, and in feel once it is ON the skin, it reminds me of Vincent Longo's 'water canvas' line - the product is a highly pigmented liquid however, but it goes on feather light and disappears into the skin, leaving only a very fine layer of pigment to even out skin-tone. It can also settle into fine lines and pores like the Vincent Logo can, though not quite as bad. I tried it with hyaluronic acid and a light moisturizer on under it, and I had much less problem with it settling into fine lines. It really looks about as perfect as any foundation has ever looked, WHEN I am careful to prepare my skin with moisturizer first. Directions say to use a foundation brush. I used my fingers and that worked fine.

It feels and looks very natural- it stays on for hours, certainly getting me through the day. It is simply, for me, one of the best foundations I have ever used. (And I test a lot of them!) Of course, I have very, very fine pores and only a few fine wrinkles, and my skin type is normal. This may not work as well on other skin types, or even my own skin in a few years as aging becomes more of an issue for me.

The bottle is nice, though the lid does come off easy and I'm sure I will lose it in no time. It has a pump applicator that delivers a small amount. I only needed one pump's dispense to cover my face well- it should last a while.

I wish they could be more descriptive in their shades. That's my only complaint.
4 of 5 people found the following review helpful
Okay; not amazing, not terrible. 12 Nov. 2014
By bekki - Published on
Colour Name: Shade 04 Vine Customer Review of Free Product ( What's this? )
As far as foundation goes, I find this incredibly average, so I'll break it down in the good and the bad.

The good:
*Decent coverage; being that I don't need heavy duty coverage, I was really pleased with this.
*It also builds really well if you do happen to need more coverage.
*If you happen to be super pale, Japonesque has you covered. Normally I'm either the lightest or maybe one shade up, but 04 worked really well for me.
*The dispenser works really well
*I didn't find the scent offensive. This is a biggie for me because I can't stand to walk around smelling my face.
*I'm not allergic to it.

The bad:
*I found that this stuff dried FAST. This meant that if I don't blend it in at lightening speed, I have ugly lines all over.
*It hangs on to any "flaw" for dear life. Have some peach fuzz? This will highlight it! Skipped exfoliation this morning? Helllllo dry skin accents. This is made worse by the fast dry time.
*It didn't really last over the course of the day; I noticed my slight redness peeking through about halfway through the workday...I work in an office, so I wasn't sweating it off or anything.

I'll likely finish the bottle, but will not repurchase. Of course, I will opt for a different foundation if I don't do some serious exfoliation (Clairsonic style) that day.
3 of 4 people found the following review helpful
Not Gilding the Lily 2 Nov. 2014
By Wandrwoman - Published on
Colour Name: Shade 04 Vine Customer Review of Free Product ( What's this? )
Japonesque foundation offers light to medium coverage. It is priced to fall mid-range between drug store lines that sell for about ten dollars a bottle and luxury lines that go for over sixty. It comes in a good quality, glass bottle with a pump applicator.

I tried the #4 shade which was a neutral to cool beige that would be appropriate for those with light, as opposed to pale or medium, complexions. I have a light olive complexion and usually wear the second to third lightest color offered and #4 was maybe just a tad dark on my untanned skin.

I followed instructions and applied the foundation with a brush and then feathered it with a sponge. I also applied the foundation with my fingertips and then feathered with a sponge. Both times, the foundation went on smoothly and was able to be layered over areas that needed slightly more coverage. The foundation took some time to fully dry and set. At first it seemed a bit sticky but it dried to a soft finish and did not feel mask-like.

I used a full arsenal of makeup over the foundation: under eye cream, cream and powder blush, contour powder, cream highlighter, powder, and all blended fairly easily into the foundation.

The finished result was ok, but I have to say, it really did not enhance the quality of my skin. Nor did it look particularly "natural" nor particularly "luminous." In fact, Japonesque was not noticeably better than the highly rated L'Oreal Paris True Match Super Blendable Makeup which comes in over 30 shades and sells in drug stores for one third the price of Japonseque. Perhaps I would have liked it more if the shade matched my complexion better?

Foundation preferences are quite personal. My favorite is Giorgio Armani Luminous Silk Foundation which I wear in shade 5.5. It sells for over sixty dollars but I find that I use very little at a time and a bottle lasts almost a year. It sinks into my skin, dries quickly, offers good coverage and is truly, wonderfully luminous. Another favorite foundation is Smashbox Liquid Halo HD Foundation SPF 15 which I wear in shade #2. It sells for about forty dollars, has sunscreen, and is a good every day, less pricey alternative to the Armani.

Japonesque is a good choice if you are confident about your shade and are looking for a basic, light to medium coverage foundation base that sells in the thirty dollar range.
1 of 1 people found the following review helpful
Price might equal quality...will update if it no longer deserves fifth star... 1 Nov. 2014
By An Educated Consumer - Published on
Colour Name: Shade 04 Vine Customer Review of Free Product ( What's this? )
Appears to be a light foundation with a fine smooth coverage ability.

Made in Italy, this is a very interesting line of cosmetics to explore.

The attractive, unique bottle might lead you to believe it is larger than other liquid makeups, it is not. Holding the same abmount of product, it dispenses such with a light touch of the cap. Very neat indeed.

Fragrance is pleasantly light and immediately dissipates.

Coverage is youthful and bright.

The shade 4 which was provided for this reviewer is a bit darker than I would normally choose but workable.

Believe this product has the ability to minimize complexion flaws and more can be applied to further reduce any imperfections.

The price is the only drawback for most. I do have some high end cosmetics in my favorite purchases, but I also have some bargains.

As I continue to use Japonesque, it might become evident that this may join the higher end favorites.
1 of 1 people found the following review helpful
Very smooth finish and glow 1 Nov. 2014
By E.Paige - Published on
Colour Name: Shade 04 Vine Customer Review of Free Product ( What's this? )
I usually do not buy makeup by the higher echelon of makeup manufacturers...Lancome, Clinique, etc...I use mostly Maybelline or Cover Girl because they seem to work well and are so much less expensive. I received this foundation which is pricier by a company I had never heard of "Japonesque". I can see why it costs a little more. I barely had to use any and it completely negated the need for a primary cover up stick and I had a luminous and flawless face. I have a sun spot and acne scarring so for this product to be able to do that is pretty amazing. I am actually very pleased with it and you get a bigger bottle than you do normally. I am considering using this permanently because it just went on so easily and now without having to by a separate concealer it may be worth the price.
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