Peter Miller, creator & host, Real Estate Center, America Online
"Brings practicality, insight, and logic to the world of online marketing."
Synopsis
Using a minimum of technological jargon, this text describes low-cost and free techniques for conducting an on-line marketing campaign. Beginning with an overview of the Internet, Yudkin (an on-line columnist) explains inexpensive ways to set up a website, obtain free software tools, and distribute
About the Author
Marcia Yudkin is the author of Six Steps to Free Publicity, Persuading on Paper, and Freelance Writing for Magazines and Newspapers. She lives in Boston, Massachusetts.